BRANDIE HAVELL
Stacey Layman,
DDS
With the New Year just
getting started, many of
us are thinking about our
resolutions. What are your
goals for 2019? My main
goal this year is to focus
and grow my sleep apnea
practice.
Last year, we took a huge
step and took sleep out
of the general practice
and opened GoTo Sleep
Center. We started with
one day per week and one
staff member to handle
both front and back office
but our referral base
has become very active
so we’ve increased our
treatment days.
Focusing solely on dental
sleep medicine versus
crowns and fillings and
throwing some dental
sleep in there somewhere
has had incredible results.
We were delivering 5 cases
a month and ended 2018 at
25-30 per month.
2018 has been good, but
without further ado, I
present to you my goals for
2019….
1. Increase case volume
from 30/month to 45/
month
2. Add more treatment
days for a total of 4
3. Analyze patient flow to
improve team efficiency
4. Continue to improve our
patient experience
5. Develop a patient kit
including take-home
information packets,
appliance travel pack, and
customized literature
6. Lower lab fees (Yes, labs,
I’m talking to you!)
Discover your
next steps toward
success in Dental
Sleep Medicine.
Take this 5-minute
personalized
questionnaire and
start setting your
DSM goals for 2019!
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7. Invest in CE for myself
and our team
8. Earn facility
accreditation with the
AADSM
It’s a lot, but I am confident
we’ll achieve most of these
goals and make progress
on every one of them.
One thing that is critically
important is to define and
write down your goals. If
you don’t do that, it ain’t
gonna happen.
If I can do this, then I
know you can. We owe it
to our patients.
BRANDIE HAVELL
Brandie Havell has been a
dental assistant for over
11 years with several years
experience managing a
dedicated dental sleep
medicine practice. She is
a Member Development
Specialist at Dental
Sleep Solutions and has
consulted with hundreds of
practices regarding EMR
implementation.