James Cook University UG Study Area Booklet - CREATIVE ARTS 2015.pdf 2015 | Page 28

Media Design

Bachelor of New Media Arts
(Media Design)
CAMPUS: Townsville
MODE: on campus; full time or part time
DURATION: 3 years full time
PREREQUISITES: English
MID-YEAR ENTRY: Yes
QTAC CODE: 311431

What is Media Design?
Media Design covers the creative use of images, text, voice, sound, video and graphics
for commercial and artistic purposes. Students learn the principles and practices
of graphic and multimedia design, and explore design theory and design practice in
contemporary media using the latest technology. A distinctive feature of this course
is the integration of a wide variety of media. Students gain skills that enable them to
create and communicate using text, graphic, image, film, video, and animation.

Course highlights
Highlights include 24-hour access to state-of-the-art software and hardware facilities in
the Creative Arts labs, guest lectures by industry experts, projects involving community
groups, and the opportunity to participate in real-world projects. Often held in the
style of a student competition, such projects present the opportunity to experience
professional practice while being at university. From the briefing to presenting the
final project to the client, students learn what is needed to be successful in their future
careers as digital media designers.

Students learn the principles of
graphic and multimedia design,
exploring design theory and practice.

Another highlight is multi-disciplinary teamwork. Media Design students work together
with students from other disciplines, such as information technology. The projects
created by these multi-talented teams allow students to design state-of-the-art, multitechnology product applications.

Logo design by Benjamin Likely

Career opportunities

Course structure*
LEVEL 1
Introduct