Article #1
The effect of Machiavellianism and
Narcissism on Facebook Surveillance
The effect of
Machiavellianism
and Narcissism
on Facebook
Surveillance
Abstract
The Dark triad is a term used to refer to the three personality
traits Narcissism, Machiavellianism and Psychopathy. The
Cambridge Dictionary defines Narcissism as “too much interest
in and admiration for your own physical appearance and/or your
own abilities” (Narcissism, n.d.) and Machiavellianism as “the use
of clever but often dishonest methods that deceive people in
order to win power or control” (Machiavellianism, n.d.). Whilst
there has been much research looking into the association
between characteristics of the Dark Triad and Facebook, very few
have looked at how these characteristics could affect Facebook
Surveillance. The aim of this research is to test whether the Dark
Triad characteristics Machiavellianism and Narcissism are factors
that may influence Facebook Surveillance. 230 participants (94
Males and 136 Females) were given a survey consisting of three
scales. These scales measured both Machiavellian and Narcissistic
characteristics, as well as Facebook Surveillance. It was found
that a significant multiple regression was present between both
Machiavellianism and Narcissism against Facebook Surveillance.
Therefore, these findings support the idea that these Dark Triad
characteristics play a role in Facebook Surveillance.
Authors: M Batterley
and C Stiff
Keywords:
Machiavellianism,
Narcissism, Facebook
Surveillance
Keywords: Machiavellianism, Narcissism, Facebook Surveillance
Introduction
The link between these Dark triad characteristics and social media
has been widely explored. For instance, previous research such as
McCain and Campbell (2018) looked at the link between factors
such as Narcissism and social media. During their meta-analysis,
they looked at the relationship between grandiose Narcissism and
factors such as number of friends on social media and found a
positive correlation between the two factors. This is interesting as
since Narcissism is one of characteristics of the Dark Triad, and a
link between Narcissism and social media is shown, it gives rise to
the question as to whether other characteristics of the Dark Triad
such as Machiavellianism may influence factors of social media.
To explore how Machiavellianism may affect the use of social
media, research such as Abell and Brewer (2014) found
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