Jack Ma: Story of Alibaba E-Commerce and Online Retail by GineersNow GineersNow Engineering Magazine Issue No. 013, Jac | Page 17

Can you give us a trivia about your company or product that no one really knows? Smart metering is at the heart of water resource management and helps reduce leakages. Since I speak for water, the most successful product we supplied in the Middle East is the Itron’s Intelis / ECHODIS+ ultrasonic type smart water meter due to its advanced functionalities, eco-friendly design and long lifetime specifically designed to be adapted to our markets and installations conditions. TRENDS IN ECONOMIC, PRODUCT & COMPANY What are the latest trends in your industry? Water is a key challenge in every country in the world as water scarcity is growing everywhere and population & urbanization grow exponentially. What products that you are working on right now? Water solutions industry is using more and more innovative and advanced technologies to create, measure, all key data from the field. Then the collected data have to be stored, managed and analyzed. This is where the trends are... in the computing world, using the benefits of cloud storage and big data analytics software. a. What technologies do you use in your latest equipment/machineries? Ultrasound. b. What kind of support do you offer to your clients? Quick and prompt aftersales support technically and commercially. c. Where are they made/manufactured? In France What do you think will the future of your industry look like this year and by year 2020? What kind of service experience do you see by 2020? The main evolution will be in how data are easily collected and actions taken in the field. Having the right features in our tools so that utilities can immediately transform information into action. SOCIAL IMPACT & CORPORATE SOCIAL RESPONSIBILITY Does your company have a CSR history? What is the philosophy of the company? We do not have today a global CSR organization and action. The latest “local” action we developed was to create a complete set of e-learning modules about water and energy nexus to be distributed in high school in USA in STEM programs. We designed this in collaboration with Dr Michael Webber from Austin (Texas) University. We strongly believe that education is key in creating a more resourceful future. In addition, our technologies and solutions help communities to better manage their precious water resources. By measuring, you can control, preserve and better share among the population. Managing properly a water network and using metering data to precisely measure consumption and detect leakages allow to offer water to the largest number of persons, safely and regularly. Our solutions are by themselves a support to the community. ADVICE TO THE YOUNG ENGINEERS Energy and water management are at the heart of all governments and international organizations. This is a growing issue but also one that drives many innovations and create tons of opportunities. E-Commerce, Online Distribution and Management • March 2017 17