IXL Social Enterprise Case Studies Chronic Diseases October, 2013 | Page 2

Message from President Clinton Dear Friends: Our interdependent world offers more opportunities for creative cooperation than ever before. Great minds from around the globe have shown us what is possible when we embrace our common humanity, bridge our timeworn differences, and work together to find effective and sustainable solutions to our shared challenges. One of the most inspiring examples is the annual Hult Prize competition. Over the past four years, the Hult Prize has brought together some of the brightest young innovators to address the obstacles that prevent prosperity and opportunity from thriving worldwide. From increasing access to technology and clean water to tackling poverty and food security on a global level, past competitions have yielded tremendous ideas that support business and social enterprise while serving the greater good. This year’s Hult Prize competition will address the pressing challenge posed by chronic, noncommunicable diseases (NCDs)-including cardiovascular disease, diabetes, cancer, and chronic respiratory diseases-and their highly related mental and behavioral health conditions. Since the 1980s, we have made great strides in strengthening health systems and lowering the cost of diagnostics and treatment in the developing world. While this progress is significant, NCDs continue to take a devastating toll on lives and livelihoods, causing two thirds of all deaths worldwide annually. About 80 percent of NCD-related deaths occur in low- and middle-income countries-and if we fail to act, the World Health Organization estimates that NCDs will cost these countries more than US$7 trillion by 2025. In order to stem this crisis and alleviate the burden on those working to survive on just a few dollars a day, we must offer prevention strategies, early diagnosis, and effective healthcare infrastructures in urban and peri-urban communities. Social enterprises, which creatively combine the tools used by governments, NGOs, and the private sector, offer some of the most promising opportunities for innovation in these areas. Through the Hult Prize challenge, you will be part of the solution as you develop accessible, affordable health enterprises capable of delivering care to the millions of people suffering from chronic diseases in or near the world’s cities. Access to health care should be a right, not a privilege. As you work to create business plans that advance shared opportunity, shared responsibility, and shared prosperity, I encourage you to take the opportunity to learn from other companies and organizations that have made strides in NCD prevention and treatment. I commend all of you who choose to answer this important call, and I look forward to seeing the many outstanding ideas the competition will produce. Sincerely, Version 2.0, January 2014 Hult International Business School Publishing 2