iW Magazine Winter 2020 | Page 90

Giving Back BREGUET CONTINUES WITH RACE FOR WATERS reguet continues it partnership with Race for Water, founded in 2010 by Swiss entrepreneur Marco Simeoni, to support scientific research on the ecological balance of the oceans. After the organization’s initial expedition in 2015 it launched a five-year world tour in 2017 where the main objective is to save the oceans from the threat of plastic pollution and raise public awareness. With Breguet as the main partner and underwriter, the odyssey set off from Brittany in April 2017 on board a boat powered solely by renewable energy. The boat and its crew will arrive in Shanghai at the beginning of 2020, after a long stay in Hong Kong. It will then sail to Tokyo, where it will remain throughout July to coincide with the Summer Olympic Games and engage with local authorities, private individuals and schoolchildren. Race for Water makes clear that raising public awareness is important, but the emphasis is on reaching those who have the power to make decisions and take action. While one of Race for Water’s main missions is to generate awareness about ocean pollution, it also works to find a solution to the issue of transforming and repurposing plastic waste based on optimized high- temperature pyrolysis technology. B 90 | INTERNATIONAL WATCH | WINTER 2020