iW Fall/Winter 2022 iW Fall/Winter 2022 | Page 104

Doing Good

ULYSSE NARDIN EXPANDS SHARK CONSERVATION

lysse Nardin earlier this year launched the Diver Chronograph 44mm Limited Edition

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Great White , a shark-themed version of its Diver Chronograph , and expands its fund-raising for shark conservation .
The new watch builds on the Le Locle-based watchmaker ’ s extensive collection of shark-themed models . Ulysse Nardin launched its first such line in 2010 with the Diver Hammerhead and has added several sharkthemed watches since that time , including the Diver Blue Shark ( 2019 ) and last year ’ s Diver Lemon Shark . Each debut included a fund-raising element for shark environmental health .
Ulysse Nardin pairs the debut of the new watch with several environmental initiatives . These include donating to One Percent For The Planet , which means Ulysse Nardin will donate 1 % of annual sales of all “ shark watches ” to support non-profit organizations focused on sharks .
Ulysse Nardin will also partner with Sharktrust , a leading European shark conservation charity . In addition , the watchmaker adds shark expert and photographer Mike Coots to its ‘ friends of the brand ” list .
The new watch is a 44mm titanium-cased chronograph with a white , unidirectional rotating rubberized bezel . The bezel frames a grey “ shark skin ” dial with blue and white accents and the word Great White just below the Ulysse Nardin logo .
Inside Ulysse Nardin fits its excellent automatic Caliber UN-150 with silicon escapement wheel , anchor and balance spring .
Not surprisingly , you ’ ll find a shark silhouette on the watch ’ s white rubber strap . – while the grey of the dial is reminiscent of shark skin . An image of a great white shark is stamped on the caseback , and as a serious dive watch , water resistance is a full 300 meters .
Ulysse Nardin is making the Diver Chronograph 44mm Limited Edition Great White as a limited series of 300 pieces . Price : $ 13,300 .
The Ulysse Nardin Diver Chronograph 44mm Limited Edition Great White .
104 | INTERNATIONAL WATCH | FALL 2022