ITEE ITEE-1 | Page 49

1-2 Legal affairs 1-2-1 Intellectual property rights Reference Business model patent A “business model patent” refers to a patent for a model or method of business. Advancements in IT in particular have led to the adaption of IT into business methods, enabling corporations to substantiate what they do as a business and where they make profit. A new business method is first recognized when it is submitted for a patent application and is successfully approved. The Japan Patent Office calls these patents “business method patents.” “Intellectual property rights” are rights that are afforded to protect creations that arise from the intellectual and creative activities of persons. Intellectual property rights can be organized into the categories summarized below. Copyright Rights to protect the creative expressions of authors Intellectual property rights Copyright and property rights ・Scope of protection: Programs, databases, websites, design content collection, cinematic work, etc. ・Term of protection: 50 years from author’s death (50 years from publication by a corporation, 70 years from release of cinematic work) ・Registration of rights: Not required Industrial property rights Rights to protect the use and ownership of industrial products ࣬Scope of protection: Ideas, inventions, designs, marks, and product names, etc. ࣬Term of protection: 10 to 20 years ࣬Registration of rights: Required 1 Moral rights Patent rights Utility model rights Design rights Trademark rights Copyright A “copyright” is a right that protects the creative expressions of authors. Copyrights were originally established to protect the rights of authors who created works such as paintings and stories. Following the widespread use of computers, the scope of copyrights was expanded to include programs and data. Copyrights are distinct from intellectual property rights in that copyrights protect the creative expressions of authors, while industrial property rights protect ideas. In addition, a copyright becomes effective immediately upon creation of any work. An application or registration is unnecessary to obtain the rights. Copyrights are broadly categorized into “moral rights” and “copyright and property rights.” 43