4
Problem-solving methods
The basic methods for solving problems are summarized below.
●Brainstorming
“Brainstorming” is a method for a group of people to generate new ideas
by exchanging opinions according to certain rules, and produce a solution.
The rules for brainstorming are as follows.
No criticizing
Description
Do not criticize or find fault with the opinions of other people. Criticizing and fault-finding inhibit the free flow of ideas, which is to be
avoided.
Try to produce as many different opinions as possible in a short period of time. The greater the quantity, the more likely a good solution will be found.
No constraints
Speak freely without being bound by existing ideas or fixed ideas. A
tangent off of a major or minor theme may be hiding a breakthrough
idea.
Combine and
piggyback
Join together two ideas or improve upon someone else’s idea.
These can be expected to produce new ideas.
Points to consider for making brainstorming sessions run smoothly are
summarized below.
• The group should include 5–8 participants.
• All members should be at the same level in the hierarchy, with no subordinate/superior relationships to promote free expression of opinions.
• The location should be a conference room that members can relax in.
• The leader should create an atmosphere that elevates the enthusiasm of all
members to draw out ideas and opinions.
• If it runs for more than one hour, take a break.
Reference
Gordon method
The “Gordon method” is a method for
generating ideas through brainstorming.
This differs from brainstorming in that
participants are not actually aware of
the issues. Since there are no preconceptions, there is more freedom to explore new ideas and concepts than in a
conventional brainstorming session.
Reference
KJ method
“KJ method” is a method for expressing
group membership and clarifying problem areas. Using brainstorming techniques, a variety of different ideas are
generated, each noted on its own card,
and similar cards are grouped together.
Corporate and legal affairs
Quantity over
quality
“Brainstorming” is a combination of the
words “brain” and “storm.” It refers to
the spontaneous thinking of ideas.
Chapter 1
Rule
Reference
Brainstorming
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