The Kindle Fire HD brings to the UK something missing from Amazon's armoury: a tablet. With the Kindle E Ink reader now firmly lodged in the hands, and minds, of many, the most important thing about this particular tablet might not be the operating system or the tech specs, but the Kindle name.
From the front the Kindle Fire HD could be any 7-inch tablet. There's nothing that screams Amazon, just the gloss of the Gorilla Glass finished display shining back at you, the surface is punctuated only by the front-facing camera. There are no other controls or markings.
Flip Amazon's tablet over and the Kindle branding is still rather understated, sitting on the band that transects the back of the device. This band has grills at each end, housing the Dolby stereo speakers.
The sides of the Fire HD house the various buttons and connections, although these are kept to a relative minimum. In terms of physical ports you have a micro HDMI and Micro-USB on the bottom of the tablet.
Sitting at the core of the Kindle Fire HD is a dual-core 1.2GHz OMAP 4460 processor, which is no stranger to Android devices.
Although the Amazon Kindle Fire HD is an Android tablet, it has been totally reworked to suit Amazon. There are some tell-tale indicators of Google's OS.
One of the reasons the Kindle Fire HD is available at such an attractive price is that Amazon is banking on selling you content. When you sign in to your Fire HD, as with any other Kindle device, you are then linked in to your Amazon account.
KINDLE FIRE HD
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