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5-Star Amazon Reviews !
Powerful information for anyone passionate about what you do Dave Dee is the most contemporary and cutting-edge master of sales I have ever come across . Congratulations Dave on an absolute life-changing manual ( this book ). - Scott Kilpatrick
All you need to do is follow along This is basically an instruction book getting people to buy what you ’ re selling . All you have to do is follow along . The only difference is that this one is the furthest thing from boring ; you ’ ll instead be entertained and engaged through the entire book . The author breaks everything down with flawless precision and puts you right into the mind of your customer so that you not only know what to say but how to say it . I ’ ve seen Dave present this content on stage before , so I was very excited to pick this book up as soon as it dropped . You ’ ll be glad you got it as well . Highly recommended . - Drew K .
18 | WWW . IT-RADIX . COM learned some really interesting lessons . Not by them sitting down and watching them lay it all out on a whiteboard , but just by watching how they did things , how they prioritized things , how they chose what and what not to work on .”
Now , long after the events of “ That Will Never Work ,” Randolph finds himself on the other side of the mentorship coin . It probably won ’ t surprise you to learn that he isn ’ t interested in going through the motions in that arena , either . “ When I first left Netflix ,” he says , “ I got lots of invitations to be an advisor , quote-unquote . You go , and you have lunch with someone ; you go sit at the meeting . They tell you about their business , and then you give them this pattern recognition answer . It sounds smart , but you ’ re really doing a one-size-fits-all answer .” Randolph had no interest in doing that .
In an age when mentorship and coaching have become commodified industries in their own right , Randolph urges people to find mentors who are truly willing to do the grunt work with you . “ It ’ s all about listening ,” he states . “ When you ’ re talking to your mentor , do you really get the sense that they understand what your problem is ?”
Once you have an established relationship with a mentor , you have to be willing to be both adaptive and steadfast , depending on the situation . “ The critical thing to being mentored is to walk a very careful balance ,” Randolph advises . “ On the one hand , the reason that you are successful in your business is that you ’ ve been listening to people tell you that will never work , and you have enough self-confidence to persist . On the other , you have to be the kind of person who can listen to the advice and truly consider it before you accept or reject it . When I ’ m selecting a mentee , I ’ m looking for somebody who can demonstrate that they ’ re open to other ways of thinking about a problem , whether they take my advice or not .”
Today , Randolph contributes to the entrepreneurship programs at both Middlebury College and High Point University , where he mentors the next generation of America ’ s business leaders . After 40 years spent creating and growing a business , Randolph still maintains an enthusiasm for the future . “ I ’ ve been doing this since before people called it entrepreneurship ,” he says with a laugh . “ Back when I was a lad , when you wanted to start a company , you had to do everything yourself . Now , of course , everything ’ s there ; everything ’ s in the cloud . The overhead flow of trying something different is remarkably low . That frees people up to try things .” In “ That Will Never Work ,” Randolph encourages readers to do just that . n