ECONOMY AND MARKET |
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Moretto ’ s 40 Years Celebration Book
It was January 14th , 1980 when Renato Moretto went to the Padua Chamber of Commerce to register the company “ Lavorazioni Lamiere di Moretto Renato ”. “ It was done and I felt the full responsibility of my actions […]”. The story of a man - Renato Moretto , founder and current President of the Group – who more than 40 years ago decided to believe in his instinct until it became reality looking at the world with curiosity and seeing what others do not see . Real life episodes , family tales and business life . “ You see , where this lovely desk is today […], once upon a time wasn ’ t far from where my father , mother , sister and I all slept . It seems like ages ago , but in actual fact they were only the 60s in this area of Italy which was still rural . We had nothing , but we had everything .”
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An exciting book that , page after page , recovers the life of the entrepreneur : childhood , school , family and work . A life characterized by difficult moments , deprivations , challenges but also satisfaction and gratification because after all , every effort is rewarded and the results arrive if you put passion for your work at first place . “[…] Probably more than discourage me , it gave me even more determination to want to carry on ”. The message is clear and wants to be an incentive for all those who have a childhood dream : where there ’ s a will there ’ s a way ; it can be done ! This is Moretto ’ s story : new products , patents , partnerships , events , expansion in Europe and overseas . Goals shared and achieved thanks to the support and commitment of everyone : collaborators , agents , dealers and customers from all sectors and from all over the world . Key players who share the company |
’ s values : trust , respect and honesty . “ Imprese d ’ Italia – I protagonisti dell ’ economia ” is the series published by 24 Ore Cultura which |
tells the story of the entrepreneurs who characterized Italy ’ s economic structure with their activities . Business stories that start from afar and look ahead .” |