Q4. All of your diamonds come from the
Kimberley Process Certification. Tell us about
the certification for those who don’t know it.
Secondly, what do you both look for as owners
of Eden Rocks?
ND: So basically, the Kimberley Process was formed
in 2003 by De Beers Mines. It was purely to simply
make sure responsible sourced diamonds are cut and
polished, and they are certified by GIA (Gemological
Institute of America), HRD, IGI or EGL, the four
main certifications on the planet. Now, De Beers
has a new certificate which is going to take over the
GIA. We adhere as much as we can to this process.
It is down to our suppliers to also be as ethical and
responsible as possible. We don’t want to deal with
liars, which is why we buy our diamonds from two
suppliers which I have been dealing with for 20
years. So, we have as positive of an approach to the
industry, as possible. But, we don’t sell Canadian
diamonds where we know that there is no conflict.
Yet, we do sell other diamonds from other parts of
the world like South Africa, and Australia with no
conflict. We do actively look out for suppliers which
are traceable, as much as possible. Our ethos is to
continue with that route!
Q5. When it comes to your business, it seems
like your company is focused primarily on
engagements and weddings. Do you offer
anything else?
ND and SM: Not really. We offer absolutely anything
to be honest. With technology these days with the
way cags are made and wax processes - everything
is done in the same room in our case. It is very easy
for us to conceptualise any idea for any piece. If
you want something like tennis bracelets, or tennis
necklaces. If you want a pair of earrings that look
like a ten pin bowl, we can do that for you. It all
starts with an idea. You can focus around wedding
rings and engagement rings because that’s how our
business began. That process is always memorable,
always fun, and always unique. We make cufflinks for
men also, and we’ve actually made them for twelve
ushers which were all diamond studded. For the
groom, who is a footballer, he asked us to make a
football style custom earring.