Issue No.17 Issue.17 - Polo De'Marco Magazine | Page 5

Ceo Notes
BY MIKE ANGANGAN
‘Luxury’ has and forever be in the forefront of any
industry. Whether you can afford a rare Birkin Bag
from Hermes or a Bespoke Watch worth over $1mil-
lion dollars bought at Basel World. You will have to
think to yourself is it really worth it? And I believe
that art’ is a good investment.
Any investment that you make will have a good re-
turn. But, a bad investment will not! For example; if
you bought a Rolls Royce or simply a Mercedes Benz
S-Class - the value of it decreases. However, if you
bought ‘art’ in its original form whether it be a paint-
ing or bespoke hand-made piece such as a Rolex
Presidential or the Jacob & Co. Astonomia Sky; the
pricing and value of it has automatically increased.
Hence, the rareity of Issue No.17 is beyond control
as we have featured one of best stories yet. And the
reason for this is our interview with Steve Varsano,
the CEO & Founder of The Jet Business. Steve as I
have been told, holds the ‘monopoly’ on all private
jets, and yet we are asking specific questions which
you will be surprised to figure out. For example; we
ask the question - what is the most luxurious item
you can ever receive? Steve’s answer is ‘air pressure’.
So, basically that meant is that when you fly - air-
lines set a certain temperature and pressure within
the cabins, making you feel jet lagged. So, by setting
the air pressure - for example and if you flew from
Sydney to London - then by the end of you’re trip
you will not feel any jet lag, especially if you are in the
air for 24hours. Hence, you can sit and wonder why
are most airlines don’t do that? Hence, the privelages
of owning your own private jet has its advantages.
But, one of our most interesting stories in this edi-
tion, is the tool used to make customised prostetics
body parts, headed by its owner and CEO, Easton
LaChapelle of Unlimited Tomorrow. Easton’s idea is
to make body parts which is not only customisable;
but alters to the exact tone and colour of its client -
which I feel is important to the client themselves as it
makes them feel normal.
However, what makes this great thou is that Eas-
ton’s idea to make it cost-effective to all of his clients.
For example; back in the 80’s or 90’s would have to
pay over $250,000 for a prostetic leg or arm; which
in-hindsight looks and feels like a wooden trunk.
So, Unlimited Tomorrow has made the item much
cheaper by using 3D printers along with the technol-
ogy used by Microsoft; which helps them not only
to subsidize the cost, but allows the client to buy it
under $5000 USD, which in my mind is the perfect
ideals for a client who is disadvantaged.
Overall, thou I am really happy and excited about
how Polo De’Marco Magazine has progressed and
that our stories affect many people from not only a
luxury point of view; but a views and opinions from
the experts themselves such as Paul Nicklen - Envi-
ronmentalist and Animal Conservationist, and how
we as a people can save the world from commercial-
ization and profiteering.