Issue 29 | Page 50

NEWS

PUT A NAME ON IT !

Caswellsgroup provides signs for these times

WORDS : PHILIP TALLENTIRE PICTURE : CHRIS BOOTH
Signed , sealed and delivered – Caswellsgroup ’ s Jonathan Short

Caswellsgroup really does have the lot .

The Billingham-based company sells workplace supplies to businesses both large and small all over the United Kingdom .
And what ’ s more , the firm celebrates its 50th birthday this year , so it ’ s clearly doing things the right way .
Caswellsgroup ’ s warehouse at Cowpen Industrial Estate is chock full of equipment and materials – from power tools to personal protective equipment and from boots to buckets , they stock pretty much the lot !
But that ’ s only part of the business . Next door to the warehouse is the firm ’ s garment embroidery and signage section where businesses can have all their branding and identification needs taken care of .
That may simply mean logos on staff clothing or , at the other end of the scale , a company ’ s name printed on a sign proudly positioned in lights on a factory , shop or garage .
A key element of any business is branding and identification . Premises require direction signs , warning signs and information signs .
Caswellsgroup ’ s embroidery and signage department manager Jonathan
Short explains more about the services the company offers .
He said : “ We supply firms from a oneperson operation that might just require some clothing right through to a blue-chip firm that puts everything through us , such as protective eyewear , gloves and boots , plus all its logoed clothing , signage and vehicle graphics .
“ You could have a person working in a van right through to multi-million-pound businesses and everything in between .”
It ’ s that versatility and attention to detail that helps explain why Caswellsgroup is such a Teesside success story , employing more than 60 staff and boasting a fleet of vans that travel far and wide across the UK .
“ We try to offer a consistency of service across everything we do ,” says Jonathan . “ A continuity from the printing side and the embroidery side so that everything looks like it should . We pride ourselves on attention to detail .”
Caswellsgroup can offer such an efficient service because it has the equipment , the staff and the expertise to deliver the goods time and again .
A dedicated on-site facility boasts five embroidery machines and 10 heat sealing machines , as well as cutters and a design area where all the logos are made up .
“ Everything is in-house now so , we are finding that we can supply anything a customer asks for ,” explains Jonathan . “ We ’ ve got the facilities on-site to be the one-stop-shop .
“ If a customer needs signage , we can design it , print it and deliver it . We might take a business card that a client has had printed somewhere else and they might say , ‘ Can you put that on some tops ?’.
“ Or a customer might have a company name but doesn ’ t have a logo . We can come up with several options and the client will select the one they prefer .
“ Signage can vary from a caution sticker warning of hot water to company signage that will be displayed on the side of a building and can be illuminated . There are a wide range of options .
“ There can be the main building signage to let the customers know who a company is to safety signage like emergency exits and tripping hazards .
“ We also do bespoke signage like health and safety information boards . We work from proper artwork to something a client has jotted down with pencil and paper .”
This year will be a momentous one for Caswellsgroup . Established half a century ago by Derek Caswell , the company is marking its 50th birthday by supporting several Teesside charities throughout 2022 .
To get in touch email sales @ caswellsgroup . com or telephone : 01642 379600 . To find out more about the company , visit caswellsgroup . com
50 | Tees Business