Issue 2 | Page 18

SEA CHANGE Riverside Sunderland is at forefront of city masterplan BY COLIN YOUNG It’s hard to escape news coming out of one of the most exciting urban developments in the region. Backed by a £100m investment from Legal & General, and exciting plans for housing revealed recently, Wear Business discovers more about Sunderland’s new city centre development, which is taking shape at lightening pace. It started with The Beam. The flagship first building to rise from the ground on the former Vaux Brewery site, standing on a cliff ’s edge overlooking the Wear. And with a stunning new masterplan revealed, that sees both sides of the river connected – springing back to life with offices, public spaces, leisure spaces and homes – Riverside Sunderland is the place on the lips of every Wearsider. The vision of a new Sunderland is gathering a head of steam. “Riverside Sunderland will be transformational,” says Peter McIntyre, executive director of city development at Sunderland Council. “It’s a place where people will be able to live, work and play. But importantly, right now, it’s a place where businesses want to invest.” And ‘invest’ really is the watchword. Sunderland City Council’s own confidence – building The Beam speculatively; having the belief and conviction to put a £20m stake on its success – has sparked a blazing trail. Buoyed by a deal with Ocado – which has seen the global grocery giant take space in the building – the council developed a masterplan that demonstrates an unparalleled vision to reinvent the heart of Sunderland. And it sold that vision to institutional investor Legal & General, who was so convinced by Sunderland’s mettle that it put £100m on the table – the biggest single investment in the city in decades, and a huge vote of confidence from an organisation that backs winners. In November the company confirmed its commitment to deliver three buildings and more announcements are expected soon about the two further developments that will stand to the north of the new civic hub. McIntyre said: “The Legal & General deal was hugely significant. It sent a strong message to businesses – Sunderland is a safe bet for investment. “When a city attracts the attention of one of the world’s largest investment managers, it creates a buzz of confidence that sends ripples through the investment world. “Having this backing is generating unprecedented interest in Sunderland. And it’s also catapulted development projects that will absolutely transform Riverside Sunderland from barren land into a vibrant hotbed of business, a modern, urban residential community, and an extension of the leisure offer in the heart of Sunderland. “Legal & General’s backing not only delivers buildings that between them provide 300,000 sq ft of Grade A office space, but it also supercharges plans to transform the city centre, creating a magnet destination that will attract more people to live, work and play here. “We’re clear – our city centre must become an economic motor for Sunderland.” Among other exciting new developments being delivered by Esh Construction, which has pumped £12.4m into the city’s economy, is a £3m business centre in the former Gilbridge police station, a 120-room Holiday Inn Hotel on Keel Square and a 450-seater auditorium under construction in the city’s Minster Quarter. Mackie’s Corner will transform into more retail and commercial businesses, the historic Elephant Tearooms are being revamped into a local history library and nearby a new business centre is taking shape in the former River Wear Commissioners Building. Stunning plans for Riverside Sunderland unveiled a vision for a new urban quarter on both sides of the Wear, connected by a footbridge to the Stadium of Light. The city’s coastline is being boosted by STACK at Seaburn, a new inn with rooms and improvements to old buildings along the coastline and housing schemes are rising from the ground across Sunderland, as part of the council’s ambitious plans to build more than 7,000 new homes in the next decade. Councillor Paul Stewart, cabinet secretary at Sunderland Council, said: “With every project we deliver in the city, we explore the potential to gain added value through local commissioning and supply opportunities, and in particular, we are keen to see them deliver job opportunities for our people, both during the construction phase and when they are completed. “Projects like those we have commissioned Esh to undertake bring about major benefits for our people, delivering the maximum possible return for every pound spent, and offering sustainable employment opportunities for our young people. “We are building a proud record and we’re determined to keep this momentum going as we continue to push ahead with exciting regeneration projects across Sunderland. “We want to double the resident population of the city centre from 2,500 to 5,000 and increase employment to 18,000. With that will come spending power that will bolster the city centre.” Ground investigation work started in July to assess a plot of land that has been earmarked for housing. Plans are yet to be revealed for the site, but McIntyre says it is a key part of the vision. “The investment we have attracted represents a huge, huge step forward, but there’s more to come,” he added. “We are absolutely determined to create the healthy, dynamic and vibrant city our residents deserve and want to see, and we will keep building on each success, to transform Sunderland and create a place people can be proud to live, work and do business. “There’s a sea-change in Sunderland, and Riverside Sunderland is at the forefront of it.” 18