Ispectrum Magazine Ispectrum Magazine #10 | Page 17

if only a few people were creative. It just doesn’t make sense. But we have to be able to describe the reason that we don’t think the same way, because we clearly don’t think the same way. So somehow how do you put those two things together? by mado martinez website www.madomartinez.com Everyone is creative but we don’t all create things in the same way. And so that was when I started studying some of the psychologists who have done so much work in creativity and realised that we could put these two things together and they could both be true. But you have to look at creativity as something that is different from person to person. And once you make that assumption it actually falls into place very quickly. MM. Is everybody creative? KJ. Yes, and that is definitely not the common view in many places. Many people say only certain people are creative. As I talked about in the book, they will separate people in many different ways, into these piles of creative and non-creative people. And when I started to think about it and started to read about a few psychologists and a few scientists who disagree, who say that everyone is creative, I found their reasoning to be very sensible. If you think about what we have accomplished, as human beings on the planet, we couldn’t have accomplished what we have done MM. Can you give an example of two different creative people? KJ. You have sort of the popular view of a creative person as someone who is overflowing with ideas and those ideas are pretty radical, they push the limits of things, 16