ISPA Exposure Guide 2019 Exposure Guide FINAL | Page 7

2019 Pulse Editorial Calendar
JANUARY/
FEBRUARY FEATURED ARTICLE:
Strategic Partnerships in the Spa Industry AD DEADLINE: Nov. 9, 2018
MATERIALS DUE: Nov. 19, 2018
MARCH FEATURED ARTICLE:
Menu Design from Top to Bottom AD DEADLINE: Jan. 10, 2019
MATERIALS DUE: Jan. 15, 2019
APRIL
MAY
JUNE
FEATURED ARTICLE:
Giving Back in the Spa Industry
AD DEADLINE: Feb. 12, 2019
MATERIALS DUE: Feb. 15, 2019
PULSE SHOWCASE:
Products that Give Back
AD DEADLINE: March 12, 2019
MATERIALS DUE: March 15, 2019
FEATURED ARTICLE:
A Practical Guide to Finance
FEATURED ARTICLE:
The Evolution of Spa: How Our Industry Has
Changed (and Will Keep Changing)
PULSE SHOWCASE:
Innovative Spa Technology
PRE-CONFERENCE ISSUE
JULY
AUGUST
AD DEADLINE: April 11, 2019
MATERIALS DUE: April 15, 2019
FEATURED ARTICLE:
The Pulse Guide to the 2019 ISPA
Conference & Expo AD DEADLINE: May 10, 2019
MATERIALS DUE: May 15, 2019
FEATURED ARTICLE:
The Craft of Marketing: Strategies for Making
Meaningful Content AD DEADLINE: June 11, 2019
MATERIALS DUE: June 13, 2019
ONSITE ISSUE
SEPTEMBER
FEATURED ARTICLE:
Twenty Years of the U.S. Spa Industry Study
PULSE SHOWCASE:
Exhibitor Highlights
OCTOBER
AD DEADLINE: July 10, 2019
MATERIALS DUE: July 15, 2019
AD DEADLINE: Aug. 12, 2019
MATERIALS DUE: Aug. 15, 2019
FEATURED ARTICLE:
Reducing Water Use in the Spa
POST-CONFERENCE ISSUE
NOVEMBER/
DECEMBER
FEATURED ARTICLE:
Highlights from the 2019 ISPA
Conference & Expo
AD DEADLINE: Sep. 6, 2019
MATERIALS DUE: Sep. 18, 2019
PULSE SHOWCASE:
Must Have Products for 2020
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