FACE TO FACE
Demonstrations of the new Fronius TIG solution , the iWave with cold wire feed technology and TIG DynamicWire welding package .
Harald Scherleitner , Business Unit Head and Global Director Sales & Marketing , Fronius Perfect Welding , outlined the company ’ s strategic and technical direction , as well as the latest global welding trends , to ISMR .
“ With over seventy years of welding experience , Fronius placed its focus at this year ’ s SCHWEISSEN & SCHNEIDEN exhibition in Germany on new product demonstrations , automation , sustainability and digital technologies .”
TREADING A DIGITAL PATH
At the SCHWEISSEN & SCHNEIDEN trade show in Essen ( 11-15 September 2023 ), Austrian welding specialist Fronius focused on the major driving forces in welding technology at its booth . Fronius Perfect Welding presented key technologies to meet the global challenges of welder shortages , resource efficiency and health protection at the international trade show for welding technology . It is extending its welding portfolio to include several solutions designed to counter skills shortages .
“ Our approach is to use digital tools to help ensure welding quality , reduce material usage and ensure ease of use and technological assistance both for beginners and professionals ,” Harald Scherleitner , Business Unit Head and Global Director Sales & Marketing , Fronius Perfect Welding , told ISMR at SCHWEISSEN & SCHNEIDEN .
He sat down with ISMR at the trade show to outline the company ’ s strategic and technical direction , as well as the latest global welding trends , and highlight its latest new technologies .
ISMR : Which successes , achievements and important goals have you been able to achieve in the last two years ?
Fronius headquarters at Wels , Austria .
Harald Scherleitner , Business Unit Head and Global Director Sales & Marketing , Fronius Perfect Welding .
HS : Fortunately , we weathered the COVID-19 pandemic well and used this time to strengthen our customer and supplier relationships . As a result , we were able to deliver systems and prove ourselves to be a reliable partner for our customers . Since then , we have launched several successful new products . We are currently focusing on issues such as skills shortages , resource efficiency
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