Island Life Magazine Ltd October/November 2007 | Page 45

FEATURE Garlic Festival costs not being covered.” At time of going to press the sums had not been completed, but David thinks they may just have covered their costs. “We’re not like the Bestival, where debts can be dealt with pretty instantaneously by selling tickets for the following year.” Charities pay far less for a pitch than, say, food retailers. And they can really benefit. David is proud that the Swimming club, with its stall at the Garlic Festival, was able to raise money last year to send a team to the Island games; the Hospice gained £25,000; and by running the car parks the rugby clubs raise their travel expenses to play on the mainland. Two shows which tend not to attract the flak of the larger ones are the Island Steam Show and Wolverton Manor. Each have a pre-existent identity external to the show, and both are physically limited from outgrowing themselves. Wolverton Manor Garden Fair is not into commercialism, claims Jim Raeside. It benefits from having the prettiest setting, and its concentration on nurseries and plant sellers reinforces the rural atmosphere, as do the Tudor group that live, eat, dance and chat to punters in old English. “It is naturally limited in size – we have 150 exhibitors – and we are rigorous in keeping the balance between crafts, plants and charity stalls. Our sole purpose is to raise money for our chosen charity this year we teamed up with Age Concern Isle of Wight. The entrance fee was £4.50.” The Island Steam Show at Havenstreet is all things to all people, says Steve Oates. The central pivot is the arena, but if people want to do a bit of shopping or visit the funfair, they can: “We invest heavily in buying in acts,” he says. “If people want to sit from 10.30 till 5pm they will be entertained continuously.” For all its passion about engines, the Steam Show doesn’t take itself too seriously– witness the presence of the “village idiot” with his vintage car. Entry price can include rides on steam trains or not, but the funfair is largely steam, and the traction engines emerge from being sideshows to performing in the central Island Life - www.isleofwight.net arena. Catering is an expansion of the onsite cafe, and bought-in services include a tea tent with ‘home made’ cakes, and burger and hot dog stands from Cowes. Like the other shows it has to be covered by public liability insurance, but the smaller events save on the cost of the emergency services. The Isle of Wight Act requires their presence (costing £10,000) if over 5,000 members of the public turn up. Wolverton typically has 3,000 people. Responding to criticism that some of the food outlets at the Garlic Festival were pretty indistinctive, David Holmes holds up his hands. “Yes we allowed a life County Show few too many non-local producers in. It’s a fine balance – if they’re willing to risk it we’re not going to turn them aw