IRAU Quarterly MAY 2023 | Page 18

STANDOUT STORES
Grown Alchemist Sydney
Clean beauty brand Grown Alchemist has opened its first travel retail store at Sydney Airport ’ s Terminal 1 , in partnership with Heinemann Australia .
The minimalist , monochrome design features glass and stainless-steel details and a distressed concrete wall , delivering the brand ’ s signature fusion of urban street culture and lab-chic personality .
Offering a range of innovative skin , body , hand and hair care products , the store targets affluent travellers and marks the beginning of a global rollout in which Grown Alchemist will enter new cities such as Frankfurt , Oslo and Istanbul .
18 | www . insideretail . com . au May 2023