IRAU Quarterly MAY 2021 | Page 39

Celebrating Australian Retailers .

Over what has been an incredibly challenging 12 months we have seen the great Aussie spirit come to the fore – never more so than in the people and brands of the Australian Retail Sector . It has been inspiring to see your entrepreneurial spirit shining through as you continue to rise to the challenges of a rapidly changing environment and fluctuating consumer demand .
The team here at CommBank have observed incredible levels of innovation taking place across the sector . There are countless inspiring stories of brands rethinking their operations , their channel delivery and their business models , while rapidly implementing new technology to ensure the supply of goods and services was maintained throughout even the most challenging periods of the pandemic .
It is always a great honour for CommBank to partner with Inside Retail for the annual Retailer Awards . This year it provided us all with the opportunity to reflect on what has been one of the most challenging times in our nation ’ s history , and to recognise the outstanding service excellence which has been achieved across the sector .
As part of the judging panel for the 2021 Awards , I personally found it uplifting to see the resilience and resourcefulness of those working in what is a vitally important sector of the Australian economy . The focus on providing service excellence was evident time and again , as brands went above and beyond not only for their customers , but also for their people .
As we look to the future , CommBank stands ready to support you as you continue to reimagine , redefine and reshape the customer engagement model in ever more innovative ways .
From everyone at CommBank , many congratulations to all retailers for your resilience over this past year . I hope you take a well-deserved moment to celebrate your successes and I look forward to seeing what you will achieve in the year ahead .
Warm regards
Jerry Macey Executive Manager , Consumer and Diversified Industries Commonwealth Bank
To connect with Jerry on LinkedIn visit https :// www . linkedin . com / in / jerrymacey / To see how CommBank can partner with your business , visit commbank . com . au / retailinsights
May 2021 www . insideretail . com . au | 39