INVISIBLE AIRWAVES Issue #045 - Tom MacDonald - Page 11

IS RADIO READY FOR THE SUCCESS

OF TOM MACDONALD?

Tom MacDonald has captivated the world’s attention with his viral Hip-Hop and Pop songs resulting in a huge, passionate and active fanbase. His newest song, “Ghost,” is the latest example as the love letter to his collaborator and girlfriend, Canadian artist Nova Rockafeller, has not only lit up his fans but is busting through the barrier to the, dare we say it, mainstream.

MacDonald is a case study in how an artist can be successful while operating outside the traditional music industry machine. Everything he has built and created has been done by him and Nova. Tom writes and produces all of his music while Nova directs, shoots and edits all of his music videos. Together, the power couple is responsible for merchandising, marketing, distribution — and literally every other aspect that his mega-successful career entails.

Tom MacDonald is truly a 100% independent success story and I.A. caught up with him for a conversation about his path to success.

with MIchael parrish

on the airWAVES