Investment Projects, Business Armenia Wimedia going Global | Page 9

Competitors’ analysis
Advantages
WiMedia Boingo YelpWiFi Socifi
Fully online platform V X X X
Audience targeting system V V X V
Advertisement designer tool V X X X
Real time analytics V V V X
User identification (Mac
address) V X X X
Online to Offline tracking V X X X
Hardware based solution V V V V
Software only solution V X X X
Deep learning (AI) for
advertisement’s distribution V X X X
User retargeting V X X X
Big data analysis V V V V
Investment for expansion X V V V
Table 2: Global competitors' analysis
Although competitors have some separate tools, WiMedia’s package is all-inclusive and
combines all of the mentioned features and advantages in one software.
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