Investment Projects, Business Armenia Wimedia going Global | Page 12
By using this advanced toolset, advertisers can significantly increase the engagement of
the potential customers towards their products and boost the sales.
WiMedia platform also offers analytical tools, through which the growing interest of
potential customers to products can be evaluated.
Online monitoring of advertisement allows to see the number of advertisement views
at any period of time.
The effectiveness of each advertisement for each visitor and location can be compared.
Using a specially developed analytical software, the dynamics of views can be observed
and the response of each visitor to the advertisement can be monitored.
Visits by hour
Figure 1: Screenshot of analytical tool, visits by hour
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