INVEST OUR LIFE'S SAVINGS IN THE BEST NEW BUSINESS CONCEPT/ TUTORIALO INVEST OUR LIFE'S SAVINGS IN THE BEST NEW BUSINESS

Invest our life's savings in the best new business concept
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My wife and I have decided to invest our life's savings in the best
new business concept conceived by a member of this Management
class! Please construct an 8-10 page POWERPOINT business plan
to the following specifications, which have been modified, from
page 140 of our text. Note: a "standard" business plan would
require entire sections of financial projections and rationale - that is
for another day. I am MOST interested in your idea and how you
justify it in the context of the competitive environment. Be
creative!!
1.)Executive Summary of the business purpose and business model
(retailer, wholesaler, manufacturer, licensee, franchisee,
consultant).
2.)Environmental analysis; nature of the industry, general trends,
risks, legal or regulatory issues.
3.)Company format; corporation, partnership, proprietorship
4.)Target Market; demographic, psychographic, geographic, end
use
5.)Primary competitor and assessment of its strengths and
weaknesses
6.)Basis for a sustainable competitive advantage vs. the market in
which you will compete
7.)Marketing Strategy; Product category and characteristics,
Method of/location for distributing product, Promotional and
communication strategies, Pricing strategy relative to primary
competitor
8.)Operations strategy; Sourcing of supplies, service methods etc.