INTHEFROWXPETERPILOTTO
We are delighted to announce our most recent collaboration with fashion blogger and CEO of Inthefrow.com, Victoria McGrath.
The range is formally titled: 'Victoria' and is a spring/summer 18 bloggers capsule collection with inspiration from Victoria's style and our home city, London.
Victoria is made up of three pairs of trousers, five skirts, two dresses, one jumpsuit, three jackets, five tops and a limited edition, London red leather bag.
The launch event for the collaboration will take place on Friday the 30th of March at Selfridges in London. The event is an afternoon tea where influential guests such as Lydia Millen, Chiara Ferragni and Tanya Burr will have a chance to preview the collection before the launch and pick out pieces for themselves. There will also be a smaller scale of the event with an afternoon tea buffet in Selfridges, Manchester to celebrate.
The range will launch on Saturday the 31st of March 2018 and is exclusively available in Selfridges stores across the UK and online and we will be offering 20% off in store and online for the first week of sales. Victoria will be stocked until the end of the season with the exception of our limited edition bag which will only be stocked until it is sold out.
Victoria and the Peter Pilotto team commented on the collaboration.
Victoria: "I am so lucky to be working with such an incredible team that I have admired since I started my journey in the industry and excited to see where it goes in the future!!"
Peter Pilotto: "This collection is so different from anything we have done before and we are so excited to see how our customers will style the range and welcome a new type of customer into our market".
For any questions or concerns please contact us using the details below.
Chloe Hewitt
PR Team
chloehewittpr@peterpilotto.com
07384 848592
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