International Dealer News IDN 155 June/July 2020 | Page 12

news ROOM KTM production restarts On May 5th, PIERER Mobility AG announced that KTM would end the short-term working implemented for all 3,800 employees and restart production on May 11. Citing what it describes as "positive signals from reopened markets", Europe's largest motorcycle manufacturer quoted Italian supply chain interruptions as among the reasons for its decision to suspend production in March. "Due to the resumption of production by Italian supplier companies in the last week, motorcycle production now restarts on Monday May 11, 2020 in several steps, until full operation on May 18, 2020. "The sales figures from Scandinavia and regions such as Austria, Germany and China, where the dealers have already opened, give a positive outlook." In addition, due to the COVID 19-related measures, KTM anticipates that the two-wheeler will become increasingly important for private transport. "Short-time work for the approximately 3,800 employees at all Austrian locations thus ends at the end of May," said Stefan Pierer, CEO of PIERER Mobility AG. He went on to thank his employees by saying: "Thank you for your perseverance. Together we will withstand this crisis and emerge strengthened from it!" OptiMate battery-saving 'insurance' The COVID-19 pandemic is changing everyone's daily habits, except for at least one - that 'bad' habit of forgetting to charge and maintain a motorcycle battery. It is only once the rider finds out the battery is dead that they realise they need a solution that will save their riding plans. TecMate's range of OptiMate battery saving chargers "are able to save dead-flat batteries other chargers can't - it's battery 'insurance' for rider and dealer alike". In the past dealers may have been tempted to think, "why sell battery chargers able to save riders' batteries when instead I could be selling more batteries?" Well, that kind of thinking just doesn't sit well with consumers these days and, besides, there are two solid business reasons for carrying OptiMate battery saving chargers. If a battery is still within the warranty period, there's almost always a dispute with the customer about who is at fault, and telling a customer he's been foolish never ends well. It almost always ends with the dealer having to eat the claim just to maintain goodwill. Customers come back because of good service, so a dead battery is a golden opportunity to retail their loyalty if it is handled creatively. "My tip is to use an OptiMate PRO battery charger to bring that battery back to life and then sell a single-user OptiMate to the rider as an 'insurance policy'. You can also upsell each battery sale with an OptiMate to add value to the sale and make a customer into a friend you help to never have battery issues," says TecMate's Martin Human. "When it comes to saving batteries, OptiMate knows how to save AGM, GEL and STD lead-acid batteries as well as Lithium (LiFePO4) batteries - we have been doing it since 1994 and the OptiMate 3 is the most trusted battery charger for riders and motorcycle OEMs alike, able to save a 12V lead-acid battery from as low as 2 volt, with the OptiMate 4 dual OptiMate 4 dual programme programme going lower still to 0.5 volt and offering even more comprehensive recovery methods. "When it comes to 12.8V Lithium/LiFePO4 batteries, they do need special care when voltage has dropped below 8 volt. "The OptiMate Lithium 4s0.8A, OptiMate lithium 4S 5 amp known as the rider's charger, and OptiMate Lithium 4s5A, the PRO/dealer level charger, are able to save a Lithium battery from as low as 0.5 volt, or it will warn if that battery has suffered fatal damage. "OptiMate's propriety 'test and save' recovery technology continuously measures the battery's reaction as it applies gentle pulsed current and, if normal, it continues charging, if not, it stops and warns that the battery is unserviceable. That's why OptiMate Lithium chargers are globally recommended by Honda, Yamaha, Kawasaki and KTM, and Husqvarna have their own co-branded OptiMate Lithium. "If an OptiMate battery saving charger cannot successfully bring a 'dead' battery back to life, nothing can," says Martin. www.optimate1.com 12 INTERNATIONAL DEALER NEWS - JUNE/JULY 2020 www.idnmag.com