International Dealer News IDN 153 February/March 2020 | Page 8

STAT ZONE
Spain: motorcycle registrations +11.07% in 2019
The latest data from ANESDOR, the
motorcycle industry trade association
in Spain, shows motorcycle
registrations +11.07 for 2019, with
175,585 units registered, compared to
158,086 in 2018, the best market
performance since before 2009.
Registrations grew by +7.81% in
December (13,159 units), having been
a massive +28.91% in November
(13,159 units).
The moped market in Spain continues
to recover (+23.41%, with 19,078
units registered in 2019), and in total
PTW terms was +12.17% (194,663
units registered in total, compared to
173,545 in 2018).
Jose Maria Riano, General Secretary of
ANESDOR, said: "The transformation
of mobility, especially in cities, has
allowed motorcycle registrations to
grow significantly in spite of the
Spanish registrations 2019
2018
+12.17%
200,000
2019
+11.07%
TOTAL PTW
158,086
50,000
100,000
150,000
MOTORCYCLE
negative overall results for the
automotive industry in Spain. More
Spaniards are travelling by motorcycle
and this has translated into very
positive data for the industry in
2019."
A total of 12,225 electric PTWs (6,719
motorcycles and 5,506 mopeds) were
registered in 2019, a growth of 67%
over 2018, and the sector now
accounts for 6.28% of the market.
Scooter sales were 98,827 units in
2019, with 'Road' bikes at 69,437
units.
Honda is the market share leader in
Spain, selling 36,335 units in 2019 for
a 20.7% market share (up 15% on last
year). Yamaha was second (25,323
units/14.4%), Kymco third (18,614
units/10.6%), followed by BMW in
fourth (12,781 units/7.3%), with
Piaggio fifth (11,799 units/6.7%).
Italy: motorcycles +6.26% in 2019
Italian registrations 2019
2018
250,000
2019
+5.65%
200,000
+6.26%
100,000
50,000
TOTAL
L PTW
PT
150,000
year, with 231,937
units sold (compared
to 219,542 in 2018).
Sales decreased by
-2.00% in November
(9,164 units) and
-16.53% in
December (6,125
units). This still
represents the
strongest annual
PTW market
performance
since 2011.
Scooter registrations
were +5.19% for the
year at 133,054 unit,
with the top three
The latest data released by
ANCMA, the motorcycle industry
trade association in Italy, shows
the Italian motorcycle market
growing by +6.26% in 2019, with
98,883 units sold - up from
93,055 units in 2018 and the
strongest annual market
performance in Italy since
before 2013.
New motorcycle registrations
slowed in November and
December, with a decrease of
-6.26% in November (3,547 units)
and -24.69% in December
(2,751 units).
In total PTW terms, the Italian
market ended at +5.65% for the
MOTORCYCLE
best sellers being Honda's Italian
made SH 150/300/125 range
selling 27,678 units between
them, with Piaggio's Beverly 300
ABS in fourth spot (8,212 units)
and its Liberty 125 ABS fifth
(5,910 units), ahead of Kymco's
Agility 125 R16 (5,162), Yamaha's
XMAX 300 (4,609) and the Honda
X-ADV 750 (4,263 units
registered in 2019).
The top selling motorcycle in
Italy in 2019 was the BMW R
1250 GS (4,069 units), followed
by Honda's 'Africa Twin' (3,819),
the Benelli TRK 502/X (3,066
units sold) and the Yamaha
'Tracer' 900 (2,714 units).
Japanese made motorcycle exports to
Europe -11.11% in 2019
Japanese exports to Europe 2019
8
INTERNATIONAL DEALER NEWS - FEBRUARY/MARCH 2020
2018
-12.15%
TOTAL
TOTA
AL
A
LP
PTW
those being sold in Europe, are still
made in Japan.
Their overseas factories are primarily
engaged in making and selling
scooters and smaller capacity units in
100,000
2019
-11.11%
200,000
-13.37% for 2019 at 307,412 units
(354,839 in 2018); they peaked at
968,153 in 2006.
Total PTW exports to Europe
(motorcycles, scooters and mopeds
combined) were -12.15% for the year
at 191,144 units; -18.17% to the
USA (97,119 units) and -13,22%
worldwide (396,379 units). The peak
was seen at 1,641,177 units in 2000.
The increasing number of units being
made by Japanese manufacturers
elsewhere in Asia, the US and
South/Central America goes some
way to providing historical context for
the data, though the majority of
higher value larger displacement
Japanese brand machines, especially
The latest data released by JAMA (the
automotive trade association in
Japan, which includes representation
of motorcycle manufacturers among
its membership) shows exports of
Japanese made motorcycles to
Europe continuing to decline by
-11.11% in 2019 at 177,005 units,
down from 199,129 in 2018; after
declining each month for most of the
year, the last quarter saw some
modest growth.
Exports of Japanese made
motorcycles to USA YTD were
-24.41% for the year at 59,320 units,
compared to 78,476 units in 2018.
Total Japanese factory manufactured
motorcycle exports worldwide were
MOTORCYCLE
'emerging' markets (where import
tariffs are high) and in making
ATV/UTV units - especially in the
United States where demand for such
machines is strongest.
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