International Dealer News IDN 150 August/September 2019 | Page 12

news ROOM
Avon's Cobra Chrome
BRIEFS OE on Rocket 3 roadster line-up
NEWS
Italian suspension specialist Bitubo has
appointed well known Dayton, Ohio
performance parts specialist Brock's
Performance as a distributor of its shock
absorber, front end and 'Digi-Shox'
electronic suspension system product
lines for race, street, sports and cruiser
applications in the United States.
Eicher Motors Ltd (EML) of India,
owner of Royal Enfield, has
announced Vinod K. Dasari as the
CEO of RE with a seat on the EML
board. Dasari takes over from
Siddhartha Lal, who was named
CEO of Royal Enfield in 2001. Lal
will continue as Managing Director
of Eicher Motors Ltd. At Royal
Enfield, Siddhartha, who has
masterminded its entry into the 650
twins market in Europe and USA,
will continue to support Vinod and
the team in RE product and brand
related areas. Dasari has served
time at Ashok Leyland, Cummins
India, Timken and General Electric
and has also served as the
President of the Society of Indian
Automobile Manufacturers (SIAM).
Triumph Motorcycles' eagerly
anticipated high performance
Rocket 3 muscle roadster
features the Avon Cobra Chrome
as the manufacturer's spec tyre.
Available in two models, the R
and GT, the Rocket 3 boasts the
world's largest production
motorcycle engine capacity of
2,500 cc, which is said to deliver
unparalleled acceleration and
the highest torque of any
production motorcycle.
Avon Tyres, the OE supplier to
Triumph Motorcycles,
"contributed to the end result
by developing a new Cobra
Chrome tyre especially for the
Rocket 3 line-up. Imposing tyre
sizes of 150/80 ZR17 at the
front and 240/50 ZR16 at the
rear add to the roadster's
distinctive muscular presence".
The Cobra Chrome tyre features
snakeskin style edge tread and
raised Cobra head logo, with a
front and rear tread pattern
developed for "exceptional grip
and incredible mileage," says
Dominic Clifford, Avon's
recently appointed Global
Motorcycle Manager.
"We are proud to be the tyre of
choice for such an iconic brand
as Triumph Motorcycles. The
Rocket 3 roadster is the
pinnacle of motorcycles. To see
our Avon Cobra Chrome tyre
fitted on both models really is a
testimony to the tyre's
performance."
Founded in 1904 and still based
at Melksham in the UK, Avon
Tyres is owned by the American
Cooper Tire & Rubber Company.
www.avontyres.com