COMMENT: Motorcycle sales growth... .....................................................................Page 4
New MD for Kawasaki Europe ................................................................................................................Page 8
Record half year sales for BMW ..................................................................................................Page 40
INTERMOT celebrates 50 years as part
of the motorcycle industry at Cologne
his year sees the ninth
biennial staging of
INTERMOT following the
German motorcycle
industry trade associations’
decision to establish it as a new
alternate expo to IFMA at Munich
in 1998.
This will be the fifth time that the
Cologne international exhibition centre
(Koelnmesse) will have staged
INTERMOT since the 2006 decision to
bring the new show back to the German
motorcycle industry’s spiritual home (in
exhibition terms) at Cologne – the city
where IFMA was first staged in 1964.
With the German motorcycle market
now showing strong signs of growth
(+10.45 percent for the first six months
of this year – see reports elsewhere in
this edition) following the market
stabilisation predicted by ACEM at their
INTERMOT 2012 presentation, reports
suggest that exhibitor booth sales and
advance visitor ticket sales are running
ahead of comparative figures for this
stage two years ago.
With further enhancements to the
package of business-friendly initiatives
for dealers and international trade
T
visitors of all kinds (for the first time
Wednesday, October 1st will be a dealer,
international trade visitor and premium
invited guest ‘preview’ day),
expectations are of the strongest trade
attendance since the recession started
to seriously hit the market in 2009.
Koelnmesse’s INTERMOT Project
Manager Ingo Riedeberger told IDN
that “the trade visitor day offers
exhibitors and visitors the unique
opportunity to completely focus on
trade and business for one full day.
“It enables exhibitors and trade visitors
to precisely plan activities and to deploy
staff effectively during the fair. It also
provides a platform for more in-depth
exchange with other visiting experts as
well as the opportunity to fully
concentrate on business”.
STATZONE
AUG/SEP 2014
ISSUE #120
BMW 'ABS Pro'
for HP4
There will be no outside event
programme on the trade visitor day –
the event programme will get underway
on Thursday October 2nd, the first of the
four days when INTERMOT is open to all
consumers.
The initiatives for dealers again include
the popular ‘Dealer Card’ and the
business centre and dealer lounge
located between halls 4 and 5 – where
exhibit space for vendors looking
exclusively to make B2B contacts is also
available in the adjacent Business
District.
Advance contact making and trade
visitor schedule planning can be
enhanced by using INTERMOT’s
‘Matchmaking365’ service – a free of
charge online tool that allows trade
visitors to request appointments with
the vendors they wish to meet.
Dealer Cards offer significant savings on
the standard box office and ticket shop
visitor prices and are available on a one
day, two day or full show ticket basis.
The Dealer Lounge will again be the
venue for IDN’s popular International
Night trade visitor Meet & Greet
Continued on page 9 >>>
LUGGAGE
GUIDE
Pages
26-27
EXHAUST Pages 34-35
GUIDE
TRADEZONE 36
INDEX 38
Pages 10-11
SPANISH REGISTRATIONS - Year-to-Date
GERMANY REGISTRATIONS -Year-to-Date
60,000
+16.20%
100,000
2013
2014
+19.26%
UK REGISTRATIONS -
Year-to-Date
80,000
11%
+9.11%
2013
50,000
2013
2014
2014
80,000
+10.99%
PTWs
Motorcycles
TOTAL PTWs
PTW
PTW
T
49,137
43,548
53,994
20,000
20,000
10,000
+12.83%
40000
48,646
UNITS
66,213
59,948
41,383
34,453
46,607
39,827
40,000
83,893
UNITS
60,000
30,000
91,535
40,000
20,000
60,000
+10.45%
MOTORCYCLES
MOTORC
MOTORCYCLE
R
RCYCLE
NEwS ROOM 6-13, 40