International Dealer News IDN 118 Apr/May 2014 | Page 7

news ROOM

2Wheel-Distribution rebrands
as O’Neal Europe
AS of April 1, 2014 UK and Germany based distributor
2Wheel-Distribution (2WD) changed its name to
O’Neal Europe GmbH & Co. KG, and will be
responsible for all O’Neal international sales and
marketing outside of USA, Australia, and New
Zealand.
The company says that it has grown European sales
of the O’Neal brand 700% since its inception in 2006
- success that Thomas Schwarz, 2Wheel-Distribution’s
President, attributes “to satisfied B2B channel
partners”. “The basics are always the most important.
Being able to deliver a quality product, on time, to your
customers is where their satisfaction begins”.
2WD (O’Neal Europe) say that their success can
also be attributed to “familiarity with different
European cultures, languages, and the individual
requirements for each market.” Their multi-lingual
sales team consists of 28 agents, four country
managers, one export manager, and six in-house sales
agents.

Schwarz s