International Dealer News IDN 113 July 2013 | Page 34

MOTORCYCLE FASHION Forcefield new counter top POS stand FORCEFIELD Body Armour has released new in-store POS units, which it has designed to accommodate three different product lines. This option to display different products allows the unit to be used throughout the year. The stand is available free of charge to all dealers in three kit options when they purchase the appropriate stock levels. Measuring 34cm x 21cm and standing 50cm high, the POS display has been designed to sit on a counter top making customer aware of the Forcefield products stocked and encouraging impulse purchases. FORCEFIELD BODY ARMOUR Rushden, Northants, UK Tel: [phone] [email protected] www.forcefieldbodyarmour.com Alpinestars S-MX Plus road racing boot ALPINESTARS’ S-MX Plus racing boot offers all-round protection for the wearer with its contoured shin plate protector injected with high modulus PU for superior impact and abrasion resistance. The U-shaped calf protector is claimed to be impact resistant and protects the internal/external ankle and rear calf areas. In addition, the internal patented Ankle Brace with shock absorbing material prevents over-extension of the ankle and protects against impacts, and the asymmetrical heel protection is an external and replaceable impactabsorbing plate and slider to allow the boot to slide and absorb impacts during falls. For wearer comfort the synthetic forefoot lining is laminated with open cell foam and a highly breathable lining on the ankle and leg areas, and the sole has been designed for improved feeling between the rider’s foot and the pegs of the motorcycle. A vented version of the S-MX Plus boot in black comes with the additional feature of heat reducing perforations. The regular S-MX Plus boot is available in black, blue, red and white, and sizes 36-48. ALPINESTARS Asolo, ITALY Tel: [phone] www.alpinestars.com Premier Dragon Evo Titanium PREMIER has created its new Dragon Evo Titanium helmet using the knowledge it has acquired through years of sponsoring racers like Andrew Pitt (two times Supersport World Champion) and Troy Bayliss (three times Superbike World Champion). The development on race circuits has resulted in the shell of the Dragon Evo being made from TVC (TitaniumVectran-Carbon), a material which is exclusive in motorcycle helmet manufacture to Premier. The company claims that independent tests have shown TVC shell to perform 35 percent better in shock tests than carbon or tricomposite helmet shells. The Dragon Evo’s shell is moulded using a ‘bag moulding’” system with epossydic resin, a process that is said to allow the Dragon Titanium to weigh just 1,100g making it one of the lightest helmets available. The main aerodynamic shape of the shell has been designed to include reinforcement to shock resistance as well as reducing vibrations caused by wind turbulence. Inside the Dragon Evo Titanium a multiple density EPS liner is used that has holes and channels to help with ventilation. The ventilation system itself is made up of an air vent on the top part of the shell and another one on the mouth piece, both adjustable, that allow air into the shell, and out through the internal channels to holes under the rear air extractor. Parts of the liner are removable and washable, and they’re made with special antisweating fabrics to avoid any allergic problem. The 2.2mm thick polycarbonate visor has an anti-scratch treatment, is Pinlock ready and the helmet is supplied with a Pinlock insert free of charge. The visor mechanism is based on Premier’s QRS (Quick Release System) to allow easy and quick changes without tools. The Dragon Evo is available in sizes XS – XXL. PMR Srl Lucca, ITALY Tel: [phone] [email protected] www.premier.it 34 MOTORCYCLE FASHION - JULY 2013