DISCLAIMERS
• CONTENTS • CONTENTS • CONTENTS • CONTENTS • CONTENTS • CONTENTS •
PUBLISHER EDITOR-IN-CHIEF
ROBIN BRADLEY robin @ dealer-world. com
GENERAL MANAGER
SARA VINEY sara @ dealer-world. com
DESIGN & PRODUCTION DIRECTOR
BEN OAG ben @ dealer-world. com
CONTRIBUTING EDITOR
BEN PURVIS ben. purvis @ gmail. com
Framlingham Technology Centre, Station Road Framlingham WOODBRIDGE Suffolk, IP12 9EZ Great Britain
TEL: 0044( 0) 1892 511516 FAX: 0044( 0) 1892 511517
TOLL FREE … FROM USA / CANADA:
TEL: 1-866 849 5704 FAX: 1-866 521 0099
If for any reason you can’ t connect via our toll free numbers then dial TEL: 01144 1892 511516 Fax: 01144 1892 511517
DISCLAIMERS
No part of IDN may be reproduced or used in any way without permission. The views contained in IDN are not necessarily the views of the publishers. Every effort is made to ensure that all material included is as accurate as possible, however the publishers cannot be held responsible for any erroneous statements, facts, figures or mistakes. All trademarks, brand names and other key words are used purely for descriptive purposes. No approval, endorsement of, or involvement in the contents of IDN is implied by the use of these or any other words, names or marks associated with all or any companies. All trademarks acknowledged. IDN( ISSN 1354- 4074) is published six times a year by Dealer World, 5, Rendlesham Mews, Rendlesham, Woodbridge, Suffolk, IP12 2SZ, Great Britain. Send address corrections to us at the address shown on this page, or e-mail to: sara @ dealer-world. com
Print by Warner’ s Midlands bourne, lincolnshire, Gb
ISSN 1354-4047
IDN SEPTEMBER / OCTOBER 2025(# 186)
NEwSROOM........................................................ 8-26,48
COMMENT: But, Soft! What light through yonder window breaks?...................... 4
Since the National Trade Association new registration data for July was released, it has started to become possible to glean a chink of light blinking through the long shadow cast by the Q4, 2024 Euro 5 + ' pre reg ' drama. The conclusion? Forecasts of our demise are greatly exaggerated!
p30
STARK FUTURE: Record sales and profits.............................................. 22
Popular Barcelona based electric off-road motorcycle manufacturer Stark Future- of Stark Varg fame- posted record profitability for an All-Electric Motorcycle Manufacturer earlier this year announcing that it had set new sales and operations records of € 18.3m revenue and € 2.8m positive EBITDA in a breakthrough month in April 2025.
KTM: 100,000 motorcycles sold in H1...................................................... 18
As KTM continues to plot its way from near-oblivion under the cautious but reliable guidance of new majority shareholder Bajaj Auto( India), the company announce that it delivered 50,286 motorcycles to dealers and importers in the first half of 2025 as part of total global sales to end customers of some 100,000 units.
AIMEXPO: Los Angeles, January 7-9, 2026.............................................. 18
The formerly Las Vegas, Columbus, Ohio and Orlando, Florida based show has seen the switch to ' industry only ' on a shorter, three-day format bring the success that had so far eluded it. Now comes another move, to Los Angeles( Anaheim) with a change date from February to early January and an opportunity to run alongside the kickoff of the 2026 Monster Energy SMX World Championship and Round 1 of the Monster Energy AMA Supercross season.
GRAVITY SPORTS GROUP: " Three leading brands, one strong partner "...... 8
O ' NEAL Europe has rebranded to better present the three powersports brands that it operates- O’ NEAL, One Industries and Kini Red Bull. " With this new structure, we are separating our brand portfolio from our distribution company to provide dealers with greater clarity and focus for each brand’ s strategy."
BERGAMASCHI: Quattroruote Professional unveils BDM............................ 48
Described as Europe ' s most advanced motorcycle parts database, in collaboration with Milan based distributor Bergamaschi, the Italian data and digital information specialist has launched its first European database dedicated to motorcycle spare parts. It encompasses both Original Equipment( OE) parts, with data supplied directly by OEMs, and aftermarket( AM) parts.
p34
p45 p42
p40
• CONTENTS • CONTENTS • CONTENTS • CONTENTS • CONTENTS • CONTENTS •