International Dealer News 184 May/June 2025 IDN 184 May/June 2025 | Page 48

Sources: AMD, IDN, FT, Reuters, PSB, MPN, BDN, MCN, AP, Bloomberg, MSNW, Electrek, electricmotorcycles. news, RideApart. com, Motor1. com, Cycle World, motorbikewriter. com news ROOM

NEWS

BRIEFS

Save-the-Date: Emboldened by what it sees as a successful start to the radically reimagined INTERMOT Expo at Cologne, Germany, organiser Koelnmesse( the Cologne Exhibition Centre) has moved to confirm its 2025 date- 4-7 December. The move from October to pre-Christmas was bold, but the change to an annual frequency was some 20 years too late. Some industry observers had been calling on the motorcycle industry trade association in Germany( IVM, the show owner) to take the event annual ever since EICMA( The ' Milan ' Show) broke the established biennial cycle( and broke its agreements with the IVM) and itself became an annual expo; www. intermotcologne. com
Long established British shock absorber manufacturer Hagon Products( founded in 1958) has announced that it is looking to add select additional importer / distributors and dealers to its worldwide network; www. hagon-shocks. co. uk
Save-the-Date: German Electric Motorcycle Festival Reload Land has a new venue for its June 7-8, 2025, event- The Napoleon Komplex in Berlin; www. reload. land
Piaggio saw total FY2024( the period to December 31, 2024) group-wide consolidated sales revenue fall by-14.3 %, with global PTW unit sales down by a massive 17.5 % at 359,000 units( down from 436,300 units in 2023) generating net sales of € 1,298.3m. Asia Pacific region sales were hit hardest(-38.8 %) as a result in a sharp decline in demand for premium products in China and Thailand. Demand for the Aprilia RS 457 helped push sales revenue up in India by + 10.7 %. In the scooter segment, Piaggio says it recaptured the leadership of the European market with a 21.4 % share; its share of the North American market reached 28.1 %.

Distinguished Gentleman ' s Ride- 2025 Global Launch

Registration is officially open for the 2025 Distinguished Gentleman ' s Ride( DGR) which, this year, is set to take place in over 1,000 cities around the world on Sunday, 18 May, 2025. This iconic global motorcycle event, renowned for bringing together motorcycle enthusiasts dressed in their finest attire to raise awareness for men ' s health with ' Movember ', is set to be bigger than ever. For the 12th year running, Triumph Motorcycles is the Official Motorcycle Partner, " bringing together the passion of its staff, dealers and riders of modern classic motorcycles, to grow and enhance the global DGR community." There ' s no question that Triumph ' s valuable support plays a key role in building the event ' s global reach and encouraging riders from all walks of life to participate. " We knew we needed to do more for men ' s health," says Mark Hawwa, Founder of The Distinguished Gentleman ' s Ride. " That ' s why we partnered with the world ' s largest men ' s health charity, ' Movember ', and with Triumph Motorcycles. " We are incredibly grateful for the ongoing support of all our partners and enabling us to support men ' s health on a global scale, in supporting the critical causes of prostate cancer and men ' s mental health. Together with our community, we are proud to continue riding dapper for men ' s health." Triumph ' s Chief Commercial Officer Paul Stroud added: " This is Triumph ' s 12th year as Official Motorcycle Partner for the Distinguished Gentleman ' s Ride, which brings riders around the world together to raise awareness and funds to support men ' s mental and physical health. " As well as raising even more funds for research through our involvement, we hope to increase awareness and encourage men to talk more about their health, helping them seek timely
advice and support. It ' s also a chance for all of us to simply enjoy some time together in May, bonding over our shared passion for vintage and modern classic motorcycles." To date it is estimated that the DGR program has raised more than $ 50m for men ' s mental health and Prostate Cancer causes. www. gentlemansride. com