International Dealer News 180 Sept/Oct 2024 IDN180 Sept/Oct 2024 | Page 24

THE BRADLEY REPORT
THE BRADLEY REPORT

Honda to supply Yamaha with complete electric bikes as an OEM By Ben Purvis

Yamaha and Honda might have been fierce rivals for nearly 70 years , but the two are increasingly coming together in the face of the challenge to meet future drivetrain demands - with the latest tie-in seeing Honda become an electric scooter OEM supplier to Yamaha . Along with Kawasaki and Suzuki , they have worked together in recent years as part of the Swappable Batteries Consortium for Electric Motorcycles , hammering out a standardised removable battery pack for the Japanese market . They have also been cooperating in the HySE research group to develop small hydrogenfuelled combustion engines and fuel systems for motorcycles .
The new agreement will see Honda supplying Yamaha with complete electric motorcycles for the Japanese market in the wake of the decision to base the standardised swappable battery pack on the Honda Mobile
" Honda Benly e : 1 and EM1 e :"
Power Pack e :, as used in the Honda EM1 e : and Benly e : 1 scooters in Japan . Since those machines are already developed around the Mobile Power Pack e :, they will be the basis of the future Honda-made Yamaha models . It ' s a move that replicates an
increasingly common trend among car manufacturers to share components and technology , even building entire vehicles for each other , to cut down on R & D expense . With electric vehicles , it ' s becoming an even more tempting solution , because electric motors and batteries aren ' t key to a vehicle ' s character , unlike the combustion engines that went before them . Although the agreement between Honda and Yamaha currently covers only vehicles for the Japanese market , only the Honda EM1 e : electric scooter is already sold in Europe and beyond , and the two companies , alongside a host of other brands , are core members of the European Swappable Batteries Motorcycle Consortium
that ' s trying to bring the same idea of a standardised motorcycle battery pack to the European market . By joining forces on Honda-based bikes , they increase the chances that the Honda Mobile Power Pack e : will prevail as the basis of the European consortium ' s choice as well as the Japanese one .

Piaggio - 2024 first half net sales -15.2 %

Piaggio reported consolidated net sales of € 990.3m ( compared to € 1,167.2m in 2023 , -15.2 %) for the first half of its 2024 financial year , at a gross margin of € 295m (€ 327.8m in 2023 ) and 29.8 % return on net sales ( 28.1 % in 2023 ). EBITDA was € 173.8m ( compared to € 191.2m last year ) at a margin of 17.5 % ( up from 16.4 % in 2023 ); EBIT was € 104.1m ( compared to € 117.6m in 2023 ) at a margin of 10.5 % ( up from 10.1 % in 2023 ), with profit before tax of € 77.8m (€ 98.2m in 2023 ). In the first half to 30 June 2024 , the Piaggio Group sold 270,100 vehicles in total worldwide ( 324,600 in the first half of 2023 , -16.8 %). In two-wheel terms , the Group sold 211,200 two-wheelers worldwide in the first half of 2024 ( down from 267,400 in the first half of 2023 , -21 %), generating net sales of € 788m (€ 954.7m in 2023 , -17.5 %). In Europe , the Piaggio Group had a
Piaggio Group Managing Director - CEO Michele Colaninno
21.4 % share of the scooter segment ; on the North American scooter market its share was 27.2 %. Group Managing Director and CEO Michele Colaninno : " Once again Piaggio has reported very positive margins , in line with our targets . Our product strategy is proving correct , and our brands continue to strengthen well around the world . Moto Guzzi and Aprilia , for example , in the second quarter alone shipped a record 11,888 motorcycles in Europe . " In terms of the markets , there was a slowdown , mainly in Asia and America . For the rest of the year , we expect soft but recovering markets in some regions of South-East Asia . The Indian continent performed well and is expected to continue reporting improvements with respect to 2024 ."

KTM and Husqvarna to debut electric street bikes in 2025 By Ben Purvis

KTM has a longer history with electric motorcycles than most - having introduced the original Freeride E back in 2012 - but despite several false starts , there hasn ' t been a serious attempt at an electric KTM street bike yet . Despite its present financial issues , that is about to change as both KTM and its sister company Husqvarna are on the verge of launching road-going electric models . The existence of the two bikes has emerged via paperwork filed with the National Highway Traffic Safety Administration ( NHTSA ) in the USA , intended to allow authorities to decode VINs ( Vehicle Identification Numbers ). The latest set of documents includes dedicated codes for electric vehicles , and specifically mentions the bikes as
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