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Yamaha has announced that 2021 Superbike World Champion Toprak Razgatlıoğlu will leave the Pata Yamaha Prometeon WorldSBK Team at the end of the 2023 season as he and Yamaha amicably end their successful four-year relationship together , with the Turkish rider seeking a new challenge for 2024 .
Varese , Italy based MV Agusta has said that the first six months of its partnership with KTM owner PIERER Mobility AG has already resulted in the addition of 100 dealers that are new to the brand , en route to an end of 2023 target of 180 new outlets . " MV Agusta dealerships are being appointed worldwide among the best already existing MV dealerships , the best selected PIERER Mobility AG retailers and business partners coming from the premium automotive industry ". The company has also added enhanced customer care with a 4-year warranty on all model year 2023 bikes in Italy , Germany , Switzerland , Austria , France , Spain and UK ( more countries to follow ), with service activated lifetime 24 / 7 roadside assistance included in the purchase of any MV Agusta motorcycle . The company has also launched a new exclusive limited edition for its North American market - the Dragster RR SCS America edition marking the 50th anniversary of the launch of the 750 S .
Yamaha Motor Europe has announced that it has agreed terms for 26-year old Italian Andrea Locatelli , who will remain with them until the end of the 2025 .
May this year saw the second edition of Ducati ' s # WeRideAsOne promotion bring 15,000 enthusiasts from all over the world to their local Ducati dealerships . " Paris , New York , Cologne , Puebla , Mumbai , Brussels , Ningbo and many other cities of the five continents were the setting for the parade which represented a symbolic moment for all those present ."
Chinese auto brands are on track to account for just over 50 % of the cars sold in their home market for the first time in 2023 , thanks to a growing dominance in electric vehicles .
SBS enters 2nd ' Better Brakes ' programme transition phase
Following the launch of the company ' s improved performance brake pad series late last year - ' Better Brakes ' - SBS has announced that it has started the expected second transition phase that will include rear brake pad compounds LS , H . LS , RQ , ATS and CT - plus the H . CT front wheel compound . " Our customers and riders in general expect top brake performance and that is exactly what they with SBS ' Better Brakes '. In addition to improved stopping power and durability , our ' Better Brakes ' program also delivers a product that is produced in a nonfossil production setup and without heavy metals such as copper and nickel ," says Marketing and Product Manager at SBS , Thomas Midtgaard- Jørgensen . " Our customers have welcomed the introduction of SBS ' Better Brakes ' in full and we look forward to starting to be able to supply riders worldwide
with the second wave as well . The second phase is presently being initiated and the first products in the transition will be available for orders by SBS distributors as soon as Q3 2023 . " In addition to the improved braking power and brake feel from first stop , a higher heat resistance increases reliability and durability . All brake pad products will be equipped with integrated NRS Technology which locks the compound material to the backing plate . All compounds for public roads will be ECE R90 approved ." www . sbsbrakes . com
12 INTERNATIONAL DEALER NEWS - AUGUST / SEPTEMBER 2023 www . idnmag . com