International Dealer News 168 Aug/Sept 2022 IDN168 Aug/Sept 2022 | Page 27

NEWS

Kove motorcycles going global ?

' Kove Hyper ' trademark is intended for use on motorcycles , scooters , electric vehicles and a host of motorcycle-related components . While the trademark application alone isn ' t a guarantee that Kove bikes will be sold in all those markets , it ' s a clear indication of intent . Trademark rules have recently been tightened in the USA to stop companies sitting on unused registered marks , so Colove / Kove will have to act within the next few years to use the ' Kove Hyper ' name or risk losing it .
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