International Dealer News 159 Feb/Mar 2021 IDN159 Feb/Mar 2021 | Page 26

THE BRADLEY REPORT

THE BRADLEY REPORT

KTM - record year and deeper ties with CFMOTO

PIERER Mobility , the KTM , Husqvarna and GasGas parent company , has reported a record year for the motorcycle manufacturer in 2020 with sales of 270,407 motorcycles ( previous year : 280,099 ) and 56,064 e-bicycles - a 10th consecutive record year for the Group . Sales generated turnover of € 1,530m
( approx . $ 1.86bn ). In Europe , sales to dealers were around 100,000 motorcycles and 56,064 e-bicycles . Around two-thirds of the motorcycles were sold to the dealer network in markets outside Europe , especially in North America , India and Australia . In other news ( confirmed in the final quarter of 2020 ), parent company PIERER Mobility AG announced an " intensification " of its joint venture with CFMOTO in China - one designed to strengthen its presence in China and expand its market share . " In order to be able to serve the increasing market demand , primarily in China and also worldwide , the new middle-class series ( 750 cc ) is to be produced in the newly built CFMOTO joint venture factory in Hangzhou . Production will start at the beginning
of 2021 and will be supplemented in the future by further models from the 890 cc series and selected off-road models ". As a sign of the deepening of the cooperation , CFMOTO has acquired around another percent in the listed PIERER Mobility AG and thus holds around 2.05 % in the company . These shares acquired by CFMOTO come from Pierer Konzerngesellschaft mbH and bodies of the Pierer Group . In other news , in a stock market advisory at the end of November , Pierer Industrie AG ( aka the Pierer- Group ) and Bajaj announced that they have restarted discussions on possibility of restructuring the Bajaj stake , specifically reassessing the possibility of , in effect , transferring Bajaj ' s 48 % stake in KTM AG up a level
in Stefan Pierer ' s byzantine ownership structure to PIERER Mobility AG - with the Pierer-Group continuing to retain the controlling majority over PIERER Mobility AG . Pierer Industrie AG holds more than 60 % of the shares of PIERER Mobility AG - the listed company that holds approximately 51.7 % of the shares of the operating company , KTM AG . Bajaj Auto International Holdings BV holds the other major stake in KTM AG - approximately 48 % of the shares .

1290 Super Adventure S

Clearly intended to go head-to-head for sales with the all-conquering BMW 1250 S Adventure , the new KTM 1290 Super Adventure S ( due in European KTM dealerships in March ) appears to justify the hyperbole if most of the early test ride reports are to be believed . Described as ushering in a " new era of engineering mastery and performancefocussed technology ", KTM claims it is " invigorating " the over-1000 cc Adventure segment and " introducing a third generation of over-1000 cc KTM Adventure models " with " the sportiest and most technologically advanced Adventure bike to ever roll its wheels off the production line in Mattighofen , Austria . " Forged to provide the benefits of a
versatile sports-tourer , with diligence paid to ergonomics and comfort over any terrain , in brief it ’ s the ultimate high-performance Adventure bike ". A chassis overhaul is said to further enhance weight distribution and " riding agility " with redesigned ergonomics , " keener handling " and a " sharper cornering sensation " achieved by moving the steering head back by 15 mm and relocating the front section of the engine . The chassis is actually shorter , but the " subframe has been crafted to provide a lower seat height without sacrificing durability or practicality " due to a longer open-lattice swingarm " contributing to a more stable feeling under acceleration ".
New bodywork , customisable levers , all new 7 " TFT and windscreen , and a veritable ' tech fest ' of performance boosting advanced electronic systems such as an " innovative radar-based Adaptive Cruise Control system "
developed in collaboration with Bosch , semi-active suspension , enhanced ride modes and more besides all combine to make a statement - " we ' re coming to get you Munich "!

Honda takes second consecutive Dakar win

For the second successive year , Honda has taken the overall victory in the Dakar Rally ’ s motorcycle category with Argentinian Kevin Benavides finishing ahead of 2019 winner and Monster Energy Honda teammate Ricky Brabec second - the first ever American winner . It was a first Dakar Rally win for the 32- year-old Benavides , who rode his first Dakar Rally in 2016 , and the first time in 34 years that Honda took the top two spots - Dakar legends Cyril Neveu ( a five- time winner ) and Edi Orioli ( a four-time winner ) were first and second on NXR750Vs in 1987 . The 43rd edition Dakar Rally ( the second in Saudi Arabia ) comprised a prologue and twelve stages and covered nearly 5,000 miles in a counter-clockwise loop around Saudi Arabia , starting and finishing in the Red Sea port city of Jeddah . Approximately 3,000 miles of the route were in timed ( or “ special ”) stages , and Benavides had a winning tally of 47 hours , 18 minutes , 14 seconds , less than five minutes better than Brabec . It was a dominant performance by Honda Racing Corporation ’ s factory rally effort , whose CRF450 Rallymounted riders won nine of 12 stages plus the prologue - two stages by Benavides , three stages and the
prologue by Brabec , three stages by Joan Barreda and one stage by Jose Cornejo . Barreda and Cornejo were forced to drop out of the race - the former after missing a fuel stop and running out of fuel , and the latter following a hard crash .
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