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NEWS
BRIEFS
Legendary wheel maker Roberto Marchesini passed away in Italy after a long illness . The former Campagnolo man started his own business as an aluminium and magnesium foundry in 1988 with his lightweight , high-strength magnesium wheels famously being adopted first by Ducati , then by dozens of race teams , privateers and OEMs worldwide . The company he founded became part of the Brembo Group in 2000 .
Indian Motorcycle manufacturer Polaris Industries has signed a 10- year deal with Zero Motorcycles to partner over the development of EVs using Zero powertrains - initially in Polaris ATV , UTV and snowmobile applications . Polaris unveiled its ' rEV ' d up ' strategy with co-development of Zero powered models slated for a MY2020 launch . The strategy aims to offer customers " an electric vehicle option within each of the company ' s core product segments by 2025 ," according to CEO Scott Wine .
Polaris says sales of its roadster style Slingshot reverse three-wheel trike doubled in the USA between May and September this year , with Q3 up by mid- 50 percent . Slingshot features Polaris ' first ever four-cylinder engine and AutoDrive transmission .
Family owned French distributor SIFAM is expanding - the company will stay in the South of France , at Nice , but has a second logistics facility in development at Avignon , where it will have an additional 8,500 sq m available to take the company to over 15,000 sq m in total . The extra space will allow SIFAM to increase its inventory to include nearly 40,000 SKUs and make nearly 1,000 shipments daily . SIFAM sells to 2,600 dealers in France and some 6,000 in total throughout Europe .
Italjet has announced that once volume production of its 125 and 200 cc Dragster scooters starts ( Q1 2021 ?), one of its first customers will be the world famous Imola race track , where the purposeful and stylish Dragster will be the official pit bike . A 499 unit special edition run in June sold out immediately .
In the absence of its planned collaboration with AIMExpo in January , Texas based distributor Tucker Powersports is going on the road . The company plans a series of road show style stops at cities around the USA where it will invite dealers to meet with its vendors , brand managers and sales staff .
Borilli Enduro tyres for European conditions
Having entered the European market with an Italian head office and sponsorship of the 2020 Enduro World Championship , Borilli Racing has released details about some of the products that will be available from the Brazilian manufacturer from inventory here in Europe . Off-road in general and Enduro in particular are the Borilli specialty , and seen here are the company ' s 140 / 80- 18 7 Days Enduro or Soft 140 / 80-18 rear and 7 Days Enduro 90 / 100-21 front tyres . Also seen here are Extreme Enduro SS 140 / 80-18 rear combined with the 7 Days Enduro Soft 90 / 100-21 front . These combinations cover most of the Enduro applications asked for and needed in European conditions and combine " high levels of traction , reliability and durability ", according to Borilli Racing President Renato Borilli . Speaking of the company ' s plans for the
Extreme Enduro SS 140 / 80-18 rear combined with the 7 Days Enduro Soft 90 / 100-21 front .
market in Europe , Renato said : " We are a leader in the Brazilian market , and we are confident that we can also have our say in the European market with what is a highly respected performance
Borilli Racing President , Renato Borilli aims to build a European network over the next two years .
product range in the off-road world . " Competence , research , passion and hard work have always been the driving force behind Borilli Racing , and today more than ever , this new challenge here in Europe as title sponsor of the Enduro World Championship makes us look forward with great enthusiasm and desire to make known the great quality and reliability of Borilli brand tyres ." Borilli Tires was founded in 1983 by Renato ' s father Arlindo , with the Borilli Racing division established in 2014 . Borilli Racing has managed to match the sales volumes of the historic family company , bringing total production to 14,000 tyres a month . Renato ' s aim is to build a network in Europe in the next two years with an exclusive distributor for each European country . As an off-road tyre specialist , Borilli aims to " become a primary point of reference for the sector throughout Europe ," he says . " Through constant training and support , image building and effective communications and marketing , we believe we can develop the visibility of the brand and its association with off-road riding and
Verona / MBE postponed until spring 2021
Motor Bike Expo ( the ' Verona ' Show ) has announced the postponement of its 2021 show from the planned January dates to later in the spring of 2021 . " Aware of the difficult situation we all face , we have come up with an alternative solution . With the hope that the international situation will soon take a significant turn for the better , we are convinced that the best choice at the moment is to postpone MBE 2021 to the beginning of spring . " At this stage it is impossible for us to guarantee the expected level of success of the event , both in terms of
commercial results for exhibitors as well as offering the full , dynamic visitor experience . " For these reasons - and above all for the protection of everyone ' s health and to offer an even more significant and satisfying edition of the event - postponement is the best option ". The organisers of Motor Bike Expo are looking at the positives where they can and have quite rightly pointed to one big upside of a spring timing - namely that many more visitors will be able to come to the show by motorbike . " As with every situation which may initially seem negative , we focus on the
140 / 80-18 7 Days Enduro and 7 Days Enduro 90 / 100-21 front tyres .
racing success and excellence , reliability and performance ." The tyres seen here were developed for intermediate / soft conditions - a combination of a range of surfaces from loose or slick to sandy and muddy terrain . The 7 Day / Softs include symmetrical knobs for stability in the turn , more room between the knobs to enhance the tyre ' s ability to throw off dirt ( selfcleaning cavities ), more traction , greater stability when braking and a rigid side structure to enhance stability . The Extreme tyres ( 7 Days Extreme Enduro SS ) have been developed for hard and rugged conditions such as rocks , wood logs and artificial obstacles . www . borilliracing . com
positive implications and new opportunities that this scenario can present to us , such as the possibility for visitors to reach the event directly by motorcycle , further expansion of exhibition spaces with greater use of outdoor areas , strengthening of test ride activities and an increase in outdoor entertainment activities . " Longer days and milder weather can be a winning combination and we look forward to being able to deliver a different kind of show when the world is in a ' better place ' in terms of this health crisis ". www . motorbikeexpo . it
8 INTERNATIONAL DEALER NEWS - DECEMBER 2020 / JANUARY 2021 www . idnmag . com