International Dealer News 158 Dec 2020/Jan 2021 IDN158 Dec/Jan 2021 | Page 19

THE BRADLEY REPORT

THE BRADLEY REPORT

As of 30 September 2020 , the Group had sold 284,100 two-wheelers worldwide (-11.7% from 321,900 as of 30 September 2019 ), generating net sales of € 797.2m (-6.7% from € 854.1m at 30 September 2019 ). The figure includes spares and accessories , sales of which totalled € 89.6m . The overall drop registered primarily originated in India (-50.1% by volume ; -37.5% in value at constant exchange rates ); there was a more limited drop in sales on the EMEA and Americas markets (-5% by volume ; -7.6% by value ), while the Asia Pacific area saw growth (+ 2 % by volume ; + 7.5 % at constant exchange rates ). The Piaggio Group says it has again confirmed its position of leadership in the scooter segment in Europe , with a 24.4 % share of the market . Piaggio also further strengthened its position on the North American scooter market , increasing its market share to 27.3 % from 22.9 % at 30 September of last year . In North America the Group is also working hard on consolidating its presence on the motorbike market with the Aprilia and Moto Guzzi brands . On Asian markets , there was noteworthy growth of sales in China , with volumes more than doubling in the third quarter of the year over the same period in the previous year . In the scooter segment , sales of the Piaggio Medley grew by more than 40 %, with positive contributions from all the main geographical areas . The Vespa brand also registered overall growth , with double-digit volumes of sale in Germany , the Netherlands , the Americas and
V85 TT - 2021 sees the 100th anniversary of the Moto Guzzi brand , and Piaggio has commissioned Gregg Lynn to undertake a comprehensive redesign and refurb of the historic Mandello del Lario factory - including an update for the museum - in time for a September 10-12 weekend of anniversary festivities .
various Asian nations , particularly China . On the motorcycle market , the Moto Guzzi V7 and the super-sporty Aprilia RSV4 performed particularly well in the quarter , while steady growth over the first nine months of the year was confirmed for the Aprilia brand ' s 125 cc range , with models SX 125 , Tuono 125 and RS 125 . To mark next year ' s Moto Guzzi centennial , the Board has approved a plan to renovate the historic factory in Mandello del Lario , awarding the project to Greg Lynn . This is a major restoration project that will involve the entire area , from production to the offices and the museum wing exhibiting Moto Guzzi models illustrating the company ' s history since 1921 . Greg Lynn , is the CEO of Piaggio Fast Forward . Overall , the company says it sold 353,900 vehicles worldwide ( 479,200 at 30.09.2019 ) and made investments worth € 88m (€ 91.6m at 30.09.2019 ), including expansion of the E-Mobility department with new laboratories and a new organisational structure .
The Piaggio Fast Forward ' Gita ' has started a series of pilot programmes to develop new B2B applications in places such as airports , shopping malls and for food deliveries . Headquartered in Boston , the PFF ' Gita ' is a first of its kind following robot carrier - designed to improve the way workers and customers move with loads in different outdoor and indoor environments .
Aprilia RSV4 Factory
INTERNATIONAL DEALER NEWS - DECEMBER 2020 / JANUARY 2021 19