Intelligent Tech Channels Issue 09 | Page 48

EDITOR’S QUESTION Investing in the right training tools Microsoft is committed to empowering its partners through digital engines, virtual learning and in-person events that help them achieve certification, says Tareq Hijazi, Director of Commercial Partner Group, Microsoft Gulf. better customer engagement and smarter connections. Building our Partner cloud capacity has always been an important goal for Microsoft as it directly co-relates to us achieving our goals. We understand the all-up cloud partner ecosystem and what they need to deliver. Hence, we aim to drive existing partners to build their cloud capacities and commit to recruiting new Tareq Hijazi, Director of Commercial Partner Group, Microsoft Gulf. ‘Modern Partners’ with pre-established capabilities. We or more than 40 years, Microsoft commit to empowering our partners has been a partner-led company, through digital engines, virtual learning which reflects the fact that it and in-person events that lead them generates more than 95 per cent of towards the achievement of technical business through the company’s robust cloud certifications. and constantly evolving partner ecosystem. IDC research predicts digital Today, Microsoft has more than 64,000 transformation in initiatives will reach cloud partners. Notably, 30 per cent of $2.2 trillion by 2019. Microsoft has partners joined the Microsoft partner invested in making sure that its partners network in the past year, and Microsoft are equipped with the right skills to have is adding more than 6,000 partners each critical cloud conversations with their month. And together, Microsoft and its customers and be best positioned to grow partners can achieve more. their businesses. Microsoft has always been focused on Microsoft strongly believes that channel providing its partners with businesses partners across the world need to upgrade that lead to more opportunities, F 48 A s a multinational IT corporation, describe how you support the channel to stay abreast of the latest technology by training and certification programmes? their skills in order to meet the changing needs of customers, who are increasingly deploying digital technologies and practices. According to research, CIOs say that the skills gap is the most commonly cited barrier to digitisation. Thus, we are investing in a variety of technical training, tools and resources available in Microsoft’s Learning portal where our partners are provided with opportunities to create custom learning plans to develop product knowledge, attain or renew competencies, and pass exams or accreditations. Partners can also avail themselves of on-demand, in-person virtual training programmes that focus on how to sell and deploy products like Azure, SQL, Dynamics and Office 365 around apps and infrastructure, data and AI, business applications and modern workplace solution workloads. We also have other resources available, including the Microsoft Virtual Academy, the Cloud + Enterprise University Boot Camps and ignite to name but a few. The recently launched Cloud Society programme aims to identify and engage passionate and influential cloud computing focused experts from the industry. The programme is designed to support our partners in becoming world-class experts in the space of cloud computing. The Cloud Society programme aims to deepen Microsoft Azure knowledge and build the next generation of systems and solutions. It also includes free online training, certification learning paths, resources and events roadshows.  Issue 09 INTELLIGENT TECH CHANNELS