Intelligent Tech Channels Issue 56 | Page 23

ENTERPRISE TECHNOLOGY
Even if an inverter is on site , the UPS will bridge the time it takes for the inverter to kick in , as well as protect vital equipment against power surges and drops , which can damage expensive ICT equipment like servers and storage . PDU ’ s because all racks needs power distribution , and if you are not having that conversation as a reseller with your customer , then someone else is .”
Lookinh ahead , Moss reiterated that Vertiv is adding more distributors , who operate in and have different sets of expertise , ensuring that our partner base can buy from their preferred distie , as well as work with someone who is an expert in the field they are selling into so that they can offer a one stop end to end solution .
“ With established distributors in place , and the right stock in the country , Vertiv is looking to be well positioned in the channel to have the right stock at the right price in the market , helping customers side step the extended lead times and part shortages we are seeing worldwide . This changes the conversation from ‘ how much ’ to I can have it for you in a couple of days . Having a
Ideally a partner should be certified and trained to be able to facilitate a discussion around back up , and be able to identify which product would be best recommended for the clients ’ requirement . shorter route to solution as well as a better customer experience is paramount for us as we raise awareness of out solutions in the South African channel ,” he said . •
INTELLIGENT TECH CHANNELS 23