Intelligent Tech Channels Issue 50 | Page 20

ENTERPRISE TECHNOLOGY
channel partners in the EMEA region will be key to our growth , globally .
Which countries in the EMEA region are a key focus for Safe Security ’ s business development strategy for this year ?
We are evaluating different opportunities across the EMEA region but are seeing increased interest for our product especially in the UK and Middle East region .
A SAFE score is a function of an organisation ’ s breach-likelihood and the businesses consequences . The higher the SAFE score , the lower is the likelihood of getting breached , and vice versa .
How has Safe Security positioned itself against competitors in the cybersecurity solutions space in EMEA ?
We do not have a direct competitor today . However , there are companies which compete with us across different parts of our offering . Interestingly , we are replacing these companies in most organisations as SAFE provides a more holistic , enterprisewide visibility of cyber-risks , rather than offering siloed visibility .
How is Safe Security developing its channel business in the EMEA region and what type of channel partners is the company looking to work with ?
Because of our unique offering , we are looking to partner with different kinds of channel partners starting from systems integrators ( SIs ) to MSSP players and more . We very recently announced our strategic partnership with StarLink in the region and are aggressively looking at more partners across EMEA .
Is Safe Security working with managed security service providers ( MSSPs )?
Yes , we are working with various MSSP players globally . Most recently , we announced BT ’ s investment into Safe Security , and they are bundling SAFE with their MSSP offering across geographies .
How is Safe Security ramping up its channel initiatives and solution offerings in the EMEA region and which industry verticals are increasingly using the company ’ s services and solutions ?
We have recently entered the EMEA region and are ramping up our channel initiatives
and signing on new partners as we speak . In terms of industry verticals , we are seeing great adoption from financial services , healthcare and oil and energy businesses .
Given that some companies have adopted a hybrid working policy , how is Safe Security positioning itself to ensure that a lot of businesses in EMEA are using the company ’ s cybersecurity offerings ?
This is a great question . One of the biggest challenges in the cybersecurity industry today is the lack of a cohesive and predictive approach to manage workforce cyberrisks . One of the big use cases of SAFE today is workforce risk quantification and management , and this has become even
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