Intelligent Tech Channels Issue 47 - Page 30



Uniphore , a provider of conversational automation solution , has announced its Uniphore Unite partner programme to support a rapidly expanding market that is seeing the benefits of using Artificial Intelligence ( AI ) and automation technology to significantly improve customer experience ( CX ).

Uniphore Unite is a robust partner programme me that includes essential resources to support the partner lifecycle end-to-end and enables partners to leverage Uniphore ’ s best-of-breed , innovative technology to expand their portfolio and profitability .
“ Uniphore has always been committed to building a robust partner ecosystem to support our customers . With the launch of Uniphore Unite , we enhance the value of our industry-leading AI and automation solutions by partnering with world-class services and complementary technology firms ,” said Jafar Syed , SVP , Global Head , Channel Alliances and Partnerships , Uniphore . “ Uniphore Unite provides structure and foundation for enhanced partner collaboration and will facilitate the creation of a strong community built around the mission to transform CX across the board .”
The Uniphore Unite scheme offers a range of programme to support each partner ’ s business model , including referral , resell , managed services , co-selling , and services , delivering the resources this global community needs for success .
There are three programme levels in the reseller and business process outsourcer ( BPO ) programme providing support for partners of all sizes :
• Uniphore Reseller / Unite BPO : Unite ’ s entry level that allows new partners to ramp up , build skills and drive increased revenue
• Unite Pro : For companies who have established a relationship with Uniphore and participated in key sales and technical training
• Unite Pro +: Designed for organisations that have developed a strong partnership with Uniphore and are consistently collaborating on sales , marketing and training opportunities
• Partner helpdesk : The Partner Help Desk will be available to all Unite members to provide world-class support via web conferencing , email and phone
• Marketing development funds ( MDF ): The Uniphore Unite MDF programme provides not only funding but also access to an experienced global marketing agency to assist our partners in planning , messaging , positioning , demand generation and other go-to-market activities
• Partner advisory council : The advisory council enables strategic partners to easily give direct feedback and to engage consistently with key members of the Uniphore team to build a strong partner community
• App alliances programme : This complementary ISV programme includes benefits around co-selling and positioning our solutions with these partners
The launch of Uniphore Unite is yet another milestone indicative of Uniphore ’ s accelerating momentum in the market . In addition to its latest US $ 150 million Series D funding that was announced in March 2021 , Uniphore has announced numerous product innovations and two acquisitions so far this year – the acquisition of Emotion Research Labs and Jacada . With the acquisition of Jacada , Uniphore can truly deliver front and back-office automation across every customer and agent interaction by optimising every conversation and delivering it in a simplified , business user friendly UX environment and desktop . •
Partners who join Uniphore Unite will benefit from the programme in numerous ways including :
• Significant partner resources : The initial package of partner resources includes sales training , technical training and support , dedicated channel teams , deal registration and co-selling , marketing and sales assets and support , and a comprehensive rewards programme