Intelligent Tech Channels Issue 46 | Page 21

ENTERPRISE TECHNOLOGY driving more revenue from existing clients ( upselling and reselling ).
Which countries in APAC are you targeting this year and why ?
We are targeting Australia , New Zealand , Singapore , Japan and Thailand as our tier one focus in the APAC market because of the number of local channel partners that are transforming their business model from IT Consulting or traditional reseller to MSP or MSSP in these five markets . The rest of the region and markets come in as our tier two focus . Both tiers are equally important to us , but we have started to identify key vendors , IT distributors and channel partners to work with in 2022 .
Looking ahead , what is Levels Ventures ’ plans in the year ahead ?
Our plans for 2022 is to empower as much as we can from channel partners so that they can deliver better customer experiences to their clients in the wider APAC region .
Our message for the year ahead is “ Power to the channel ” as we believe now that key local IT channel partners are getting more attention from vendors who want to enter new markets or want to work with key clients in this region .
What business development initiatives and plans are in the offing for Levels Ventures post COVID-19 in APAC ?
The COVID-19 pandemic has impacted a lot of businesses across the whole world . We saw that there is a part that we can play to help the channel ecosystem , so we offered and are still offering 10 free hours with 10 IT channel partners to explore growth areas and direct them on the right path .
INTELLIGENT TECH CHANNELS Issue 46 21