NEWS
Lenovo appoints new general manager for MEA
Alaa Bawab , GM , MEA , Lenovo Infrastructure Solutions Group
Lenovo has announced the appointment of
Alaa Bawab as the new general manager for Middle East and Africa ( MEA ) within Lenovo Infrastructure Solutions Group ( ISG ).
As the head of Lenovo ’ s ISG for the region , Alaa will be responsible for developing the business vision and strategy , and overseeing execution and delivery on sales plans . Bawab will also focus on building high level relationships with Lenovo ’ s customers and partners in the region .
Giovanni Di Filippo , President , Lenovo ISG , EMEA said : “ Alaa is very well known as a decisive business leader who brings determination , motivation and energy to his role . He has significant customer and channel exposure , and a good record of securing major wins by focusing on relationships and building trust . Alaa is committed to delivering results beyond expectations and to bring the Middle East and Africa countries to the next level of successful growth . We are thrilled to welcome his significant skills and experience in the Middle East markets to Lenovo MEA ISG and under his leadership we will further extend smarter technology to all our customers in the region .”
Bawab is well known in the region as a strong business leader , having over 25 years of experience with leading technology companies .
As the head of Lenovo ’ s ISG for the region , Alaa will be responsible for developing the business vision and strategy , and overseeing execution and delivery on sales plans . Bawab will also focus on building high level relationships with Lenovo ’ s customers and partners in the region .
Forcepoint enhances global partner ecosystem to accelerate customers ’ data-first SASE journey
Forcepoint , a data-first cybersecurity solutions vendor , has announced strategic investments to the company ’ s Global Partner Programme that will simplify how partners work with the company while creating significant new business and revenue growth pathways .
New enhancements to the Forcepoint Global Partner Programme include the creation of an elite tier of Titanium partners delivering the highest levels of technical skills and services . The company is also automating its support infrastructure and introducing a more efficient engagement model with broader incentives that make it easier to work with Forcepoint while enabling partners of all levels to deliver greater customer value .
“ The most successful companies stand on the shoulders of partners and partner-led growth is central to our strategy ,” said Parag Patel , Senior Vice President , Channel Sales , Forcepoint . “ When 98 % of our commercial business is through the channel , we ’ re confident we know what our partners need . They don ’ t want to feel left behind by cybersecurity vendors endlessly restructuring or overly focused on point products of the past . They want to build lucrative value-added infosec services and solutions that can proactively prevent compromise , mitigate risk and bring digital agility to customers . We expect our new Titanium partners to be at the forefront of this effort .”
Parag Patel , Senior Vice President , Channel Sales , Forcepoint
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