Intelligent Tech Channels Issue 41 | Page 59

MARKET MOVEMENT
Sitecore completes acquisition of Moosend

Sitecore , a global leader in digital experience management software , has announced that it has completed its

Steve Tzikakis , CEO , Sitecore acquisition of London headquartered Moosend , a SaaS-based marketing automation platform provider . The acquisition of the Greek technology startup Moosend is a significant milestone in Sitecore ’ s evolution to become a SaaSbased digital experience platform capable of supporting the most sophisticated digital experiences .
The acquisition completion , which is part of Sitecore ’ s ambitious ongoing US $ 1.2 billion growth plan , will complement Sitecore ’ s ability to power the personalisation requirements of modern enterprises , with the integration of Moosend ’ s cloud-native , API-first , and modular marketing automation platform . The completion of our acquisition of Moosend is another exciting milestone for us ,” said Steve Tzikakis , CEO , Sitecore . “ As our third acquisition this year , we will continue along our ambitious journey to enhance and energize our customers ’ marketing efforts . We ’ re now better positioned to support our customers in the effective deployment of measurable marketing campaigns , by further improving the automation of workflows across the entire customer journey . Our aim is always to provide our customers with faster innovation , less upfront investment and shorter time to value and the completion of this acquisition ensure this .”
With the transaction closed , Moosend ’ s senior leadership team including CEO Yannis Psarras will join the Sitecore family , overseeing the technology integration and supporting customers and partners with the transition .
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Tritium announces merger with Decarbonization Plus Acquisition Corporation II

Tritium , a Brisbane-based developer and manufacturer of direct current ( DC ) fast chargers for electric vehicles ( EVs ), and Decarbonization Plus Acquisition Corporation II , a special purpose acquisition company , has announced a definitive agreement for a business combination that would result in Tritium becoming a publicly listed company . Upon closing of the transaction , the combined company will be named Tritium and is expected to be listed on the NASDAQ and trade under the new ticker symbol ‘ DCFC .’

Founded in 2001 by e-mobility pioneers Dr David Finn , James Kennedy and Dr Paul Sernia , Tritium designs , develops and manufactures proprietary hardware for advanced and reliable DC fast charging . The company has a two-decade history in advanced power electronics and electric transportation , starting as a developer of technology for solar race cars and other extraordinary projects , like the battery management system for James Cameron ’ s ‘ Deepsea Challenger ’ submersible .
Jane Hunter , Chief Executive Officer , Tritium , said : “ The accelerated electrification of the transport sector globally is now underway and has extraordinary implications beyond the benefits to individual consumers . Our industry is essential to achieving global emission reduction targets both through increased adoption of electric vehicles and the deployment of EVs for mass energy storage technology . •
INTELLIGENT TECH CHANNELS Issue 41 59