Intelligent Tech Channels Issue 40 | Page 6

NEWS
Raqmiyat partners with Software AG to foster innovation

Systems integrator and provider of Digital Transformation solutions and services Raqmiyat , has announced a strategic partnership with Software AG to empower entities in the UAE to deliver data-driven intelligent solutions .

The partnership was signed by Rami Kichli , VP , Gulf and Levant , Software AG and Saeed Mohammad Al Ghurair , Managing Director , Raqmiyat .
According to the two companies , the agreement will address customer needs to adopt innovation , gain results and grow sustainably with the lineup of the new Software AG solutions i . e . application program interface ( API ) technologies , webMethods , ARIS , Alfabet , IoT and analytics . In addition , the collaboration will enable customers to drive Digital Transformation efficiently , quickly and further cement Raqmiyat ’ s position in the channel landscape as the go-to distributor for digitised services .
Al Ghurair said : “ Software AG empowers entities in their Digital Transformation goals and this new partnership will advance the agenda to elevate enterprise customer capabilities and UAE ’ s Digital Transformation plan . As the sector sees increased reliance on newer solutions such as 5G , IoT , AI and other technologies , it is a natural flow for us to transition from the current landscape to an evolving and
Rami Kichli , VP , Gulf and Levant , Software AG
more advanced one . This partnership is perfectly timed and together , we assure our customers a robust infrastructure in place to drive their vision .”
Zebra Technologies unveils new Alliance Track for PartnerConnect Channel Programme
Bill Cate , Vice President , Global Channel Strategy , Zebra Technologies

Zebra Technologies Corporation , an innovator at the front line of business , has announced the new PartnerConnect Alliance Track recognising expertise and influence while enabling greater collaboration with complementary , non-reselling partners .

Zebra ’ s Alliance Track , which runs alongside the independent software vendor ( ISV ) track within the complementary partners category , is a strategic component of its umbrella PartnerConnect programme . The new Alliance Track acknowledges the global influence of independent hardware vendors ( IHVs ), systems integrators ( SIs ), consultants , and technology alliance partners .
According to Zebra , the combination of the growing complexity of enterprise and Internet of Things ( IoT ) solutions with evolving Software- As-a-Service ( SaaS ) and Device-as-a-Service ( DaaS ) business models has placed greater emphasis on partners influencing the components of the total solution .
Bill Cate , Vice President , Global Channel Strategy , Zebra Technologies , said : “ Zebra ’ s new Alliance Track recognises the value and contribution our partners play in meeting the needs of our mutual customers – from consulting and modelling to designing enterprise solutions that give a performance edge to the front line of business .”
“ At CarComm , we place great value on our collaboration with Zebra and welcome the addition of the new Alliance Track ,” said Bas Guerts , Sales and Marketing Manager , CarComm , a Zebra Registered ISV partner .
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