Intelligent Tech Channels Issue 38 | Page 32

AFRICA
REGIONAL CHANNELS
AFRICA
Everlytic , a digital messaging platform that helps businesses communicate personally , reliably and automatically using bulk email , SMS and voice broadcasting at scale , has announced that it is extending its Channel Partner Programme across the African continent , UK , Western Europe and Scandinavia .

EVERLYTIC EXTENDS ITS CHANNEL PARTNER PROGRAMME ACROSS AFRICA

Everlytic , South Africa ’ s provider of multi-channel bulk messaging and automation-driven marketing software , recently launched its Channel Partner Programme with the aim of partnering with like-minded businesses and agencies in South Africa , rest of Africa , United Kingdom , Western Europe and Scandinavia .

The pioneering technology company , which has been ranked the fastest-growing tech company in South Africa and the third fastest in Africa by Deloitte , is looking for channel partners who have existing , complementary relationships with customers who have a need for a bulk and targeted , automated digital messaging solution .
New channel partners would ideally include marketing agencies ( and the numerous specialisations within marketing that speak to bulk campaigns ); consultancies with expertise in the CRM space or companies selling other similar solutions looking to round out their offering as well as technology distributor partners , particularly data-focused software and technology providers in the marketing technology sphere .
JD Engelbrecht , Managing Director , Everlytic , said : “ We are looking to identify channel partners selling related solutions to their existing clients who might have a need to communicate with consumers across multiple direct channels whether in bulk or through targeted automation . Our value proposition is simple : we share upwards of 20 % of all qualifying monthly recurring receipts with partners , while we take care of the tech , support , service , billing and our sales specialists sell with you and empower you with everything you need .”
Engelbrecht explained that with this model , no restructuring or investment from partners is required ; instead , Everlytic comes on board as a trusted partner that enables you to grow your profits with very little effort and no risk .”
Everlytic has become the most chosen enterprise solution in its field , and the business has grown to employ over 70 talented employees and software developers , with offices in both Johannesburg and Cape Town .
“ We believe that our marketing and automation software solves customer pain points that are universal – and our bold approach to harnessing data to drive engagement and enable customers to create personalised , impactful content is widely applicable in markets around the world ,” he added . “ Our customers have come to expect advanced functionality , customised solutions and a close working relationship , at a price point that makes it both affordable and sustainable in the long term . Customers very rarely leave us – we are strategic partners to our customers .” •
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